What powers hotpads.com?
Last seen Jun 2026 · 33 technologies across 18 categories
Advertising
Microsoft Advertising
since Feb 2021
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Cloudflare
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Google Tag Manager
since Jun 2018
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since Aug 2022
Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| hotpads | #1 | 37,600 |
| apartment 1 | #9 | 2,800 |
| houses for rent by owner lexington ky | #1 | 2,500 |
| houses for rent by owner in huntsville al | #1 | 600 |
| nyc efficiency apartments | #4 | 600 |
| apt finder | #8 | 600 |
| houses for rent by owner in henderson nv | #3 | 590 |
| san diego classifieds rentals | #4 | 530 |
| kissimmee houses for rent by owner | #3 | 480 |
| houses for rent by owner okc | #2 | 480 |
| apartments for rent | #79 | 420 |
| apartments for rent | #67 | 420 |
| apartments for rent | #55 | 420 |
| apartments for rent | #37 | 420 |
| houses for rent by owner in austell ga | #1 | 300 |
| hotpads chicago | #2 | 290 |
| studio apartments | #15 | 280 |
| homes for rent by private owner no credit check | #2 | 260 |
| apartments ads | #1 | 220 |
| efficiency apartments austin tx | #3 | 210 |
| houses for rent by owner in independence mo | #3 | 210 |
| studio hollywood | #36 | 210 |
| homes or apartments for rent near me | #9 | 200 |
| houses for rent by owner wilmington nc | #1 | 200 |
| merrifield at dunn loring | #7 | 190 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 81% phone
- 18% desktop
- 1% tablet
United States
Canada
Philippines
Nigeria
India
Germany
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
6.31 / 10 · ranked #88,264 of all domains
511 referring domains · OpenPageRank
Search traffic
297,400 est. monthly organic visits (US)
482,156 keywords in Google's top 30
Core Web Vitals
| LCP | 2.1 s |
| INP | 150 ms |
| CLS | 0 |
| TTFB | 1000 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English (United States)
- CDN: Cloudflare
- Weight: 0.4 MB · 16 requests
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| hotpads.com | 23 |
| help.hotpads.com | 11 |
| www.hotpads.com | 7 |