What powers upm.com?
Last seen Jun 2026 · 46 technologies across 24 categories
Advertising
Analytics
CDN
CMS
Cookie compliance
CRM
Ecommerce
JavaScript frameworks
JavaScript libraries
Marketing automation
Miscellaneous
Operating systems
PaaS
Performance
Programming languages
RUM
Security
SEO
Tag managers
UI frameworks
Web frameworks
Web servers
Webmail
Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| griffin | #15 | 840 |
| emas | #5 | 460 |
| griffin mythical animal | #3 | 280 |
| what is a griffin | #6 | 250 |
| dex drug | #100 | 160 |
| griffin mythology | #6 | 150 |
| mythological creature griffin | #4 | 140 |
| griffin mythical creature | #4 | 140 |
| gryphon mythical creature | #6 | 98 |
| griffin bird | #8 | 80 |
| griffin lion | #2 | 63 |
| griffin myths | #9 | 33 |
| what is a gryphon | #17 | 32 |
| real griffin animal | #2 | 28 |
| half-lion half bird | #2 | 28 |
| what is a griffin animal | #3 | 25 |
| material def | #69 | 25 |
| define materially | #77 | 25 |
| upm paper company | #2 | 23 |
| upm careers | #2 | 23 |
| upm job | #1 | 21 |
| meaning of materially | #63 | 21 |
| mythical griffin | #13 | 20 |
| is griffin real | #3 | 20 |
| griffin myth | #9 | 20 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 60% phone
- 39% desktop
- 1% tablet
Finland
India
Germany
United Kingdom
France
Italy
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
6.70 / 10 · ranked #62,427 of all domains
664 referring domains · OpenPageRank
Search traffic
3,600 est. monthly organic visits (US)
955 keywords in Google's top 30
Core Web Vitals
| LCP | 3.1 s |
| INP | 125 ms |
| CLS | 0.4 |
| TTFB | 700 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English
- CDN: Cloudflare
- Weight: 5.4 MB · 117 requests
- Structured data: JSON-LD, OpenGraph, Twitter Cards
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| www.upm.com | 24 |
| www.pie.millmaintenance.upm.com | 21 |
| privacy.upm.com | 20 |
| www.graphicssolutions.upm.com | 18 |
| www.labelmaterials.upm.com | 18 |
| www.stickynotes.upm.com | 18 |
| www.adhesivematerials.upm.com | 17 |
| www.brand.upm.com | 14 |
| auth.upm.com | 11 |
| gates.upm.com | 11 |
| labeltoolbox.upm.com | 10 |
| pikariskinarviointi.upm.com | 10 |
| intranet.upm.com | 5 |
| materialhub.upm.com | 5 |
Full technology history →
Report an incorrect detection
Recent changes
- detected SweetAlert2 Jun 2026
- dropped Snowplow Analytics Apr 2026
- detected Snowplow Analytics Feb 2026
- detected BrightEdge Jan 2026
- detected Priority Hints Dec 2025
- detected Google Analytics Nov 2025