What powers npr.org?
Last seen Jun 2026 · 147 technologies across 43 categories
Accessibility
AccessiBe
since Oct 2022
Advertising
33Across
since Jun 2023
AdRoll
since Oct 2022
Amazon Advertising
since Apr 2023
AppNexus
since Jan 2023
Criteo
since Jun 2023
DoubleClick Campaign Manager (DCM)
since Jun 2018
DoubleClick for Publishers (DFP)
since Jun 2018
Google AdSense
since Jun 2018
Google Publisher Tag
since Feb 2021
ID5
since Jun 2024
Microsoft Advertising
since May 2022
OpenX
since Jun 2023
Podsights
since Mar 2022
Prebid
since Jun 2023
PubMatic
since Nov 2022
Rubicon Project
since Nov 2023
Taboola
since Jun 2026
theTradeDesk
since Oct 2021
Analytics
Amplitude
since Nov 2021
Chartbeat
since Jun 2018
comScore
since Jun 2018
Crazy Egg
since Nov 2024
Datadog
since Nov 2023
Google Analytics
since Jun 2018
Microsoft Clarity
since May 2022
Snowplow Analytics
since Jul 2021
TikTok Pixel
since Mar 2023
Authentication
Caching
Varnish
since Aug 2018
CDN
Akamai
since Oct 2021
Amazon CloudFront
since Aug 2018
Amazon S3
since Aug 2018
cdnjs
since Nov 2021
Cloudflare
since May 2019
Fastly
since Aug 2018
Google Hosted Libraries
since Feb 2022
jsDelivr
since Oct 2021
CMS
Cookie compliance
AdRoll CMP System
since Oct 2022
OneTrust
since Sep 2022
CRM
Salesforce
since Jan 2020
Salesforce Desk
since Nov 2025
Databases
MySQL
since Aug 2018
Development
Microsoft Visual Studio
since Feb 2023
Ecommerce
ActiveCampaign
since Nov 2022
Amazon SES
since Feb 2023
Font scripts
Hosting
Drupal Multisite
since Apr 2023
Issue trackers
Cloudflare Network Error Logging
since Aug 2022
JavaScript frameworks
JavaScript Libraries
Load balancers
Amazon ALB
since Jun 2023
Maps
Google Maps
since Aug 2018
Marketing automation
MailChimp
since Jul 2023
Miscellaneous
Mobile frameworks
jQuery-pjax
since Jan 2019
Operating systems
PaaS
Page builders
Payment processors
Performance
Priority Hints
since Sep 2023
Personalisation
Programming languages
RUM
Akamai mPulse
since Feb 2022
New Relic
since Jul 2018
Security
Cloudflare Bot Management
since Feb 2022
HSTS
since Sep 2022
PerimeterX
since Jun 2026
reCAPTCHA
since Apr 2019
Segmentation
Adobe Audience Manager
since Aug 2022
SEO
Shopify apps
Hextom Free Shipping Bar
since May 2022
Instafeed
since May 2022
Tag managers
Google Tag Manager
since Apr 2018
UI frameworks
Video players
Web frameworks
Express
since Feb 2020
Laravel
since Nov 2021
Livewire
since Oct 2023
Microsoft ASP.NET
since Aug 2022
Web servers
Webmail
Apple iCloud Mail
since Feb 2023
Microsoft 365
since Nov 2022
Widgets
WordPress themes
Twenty Eleven
since Feb 2022
Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| national public radio | #1 | 456,000 |
| npr | #1 | 456,000 |
| labubu | #4 | 403,300 |
| walmart | #11 | 253,000 |
| costco | #12 | 140,100 |
| wordle | #50 | 116,800 |
| winter storm | #2 | 109,000 |
| public radio news | #1 | 91,500 |
| new pope | #3 | 80,100 |
| npr news | #1 | 68,600 |
| news | #9 | 55,800 |
| infowars | #3 | 40,000 |
| costco | #64 | 39,200 |
| israel netanyahu | #4 | 36,200 |
| hollywood sign on fire | #1 | 33,400 |
| harvey weinstein | #2 | 32,600 |
| el chapo | #2 | 29,900 |
| rfk jr | #6 | 27,800 |
| gene hackman death | #1 | 27,500 |
| sinead 0'connor | #2 | 26,700 |
| skarsgard stellan | #3 | 23,900 |
| the substance | #7 | 23,400 |
| npr news | #3 | 22,000 |
| wee herman | #4 | 19,800 |
| homie quan | #8 | 19,700 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 81% phone
- 17% desktop
- 3% tablet
United States
United Kingdom
Canada
Australia
Bangladesh
Singapore
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
9.16 / 10 · ranked #147 of all domains
85,739 referring domains · OpenPageRank
Search traffic
10,575,400 est. monthly organic visits (US)
2,190,168 keywords in Google's top 30
Core Web Vitals
| LCP | 1.9 s |
| INP | 100 ms |
| CLS | 0.05 |
| TTFB | 600 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English
- CDN: Akamai
- Weight: 1.9 MB · 45 requests
- Structured data: OpenGraph, Twitter Cards
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| news.npr.org | 48 |
| secure.npr.org | 45 |
| www-s4.npr.org | 44 |
| www.npr.org | 44 |
| www-s1.npr.org | 43 |
| prod-www.npr.org | 42 |
| prod-www-origin.npr.org | 39 |
| shop.npr.org | 38 |
| kcrw.plus.npr.org | 32 |
| wbgo.plus.npr.org | 32 |
| capradio.plus.npr.org | 31 |
| whyy.plus.npr.org | 31 |
| contribute.npr.org | 30 |
| plus.npr.org | 30 |
| btpm.plus.npr.org | 29 |
| weta.plus.npr.org | 29 |
| wgbh.plus.npr.org | 29 |
| ideastream.plus.npr.org | 28 |
| kalw.plus.npr.org | 28 |
| kvcr.plus.npr.org | 28 |
| legacy.npr.org | 28 |
| vermontpublic.plus.npr.org | 28 |
| wabe.plus.npr.org | 28 |
| wamu.plus.npr.org | 28 |
Full technology history →
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Recent changes
- detected PerimeterX Jun 2026
- detected Taboola Jun 2026
- detected Microsoft Clarity Feb 2026
- detected PayPal Dec 2025
- detected lit-element Oct 2025
- detected lit-html Oct 2025
- detected Swiper Oct 2025
- dropped Cowboy Aug 2025
- dropped Erlang Aug 2025
- dropped Heroku Aug 2025