What powers zara.com?
Last seen Jun 2026 · 45 technologies across 18 categories
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Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| zara | #1 | 763,800 |
| dresses and denim | #2 | 21,900 |
| denim frock | #2 | 17,800 |
| zara us | #1 | 16,900 |
| summer wear dresses | #3 | 16,100 |
| zara united states | #2 | 12,000 |
| leather jacket | #4 | 8,200 |
| zara home | #3 | 8,000 |
| zara fragrance | #1 | 6,700 |
| zara sale | #2 | 6,000 |
| zara near me | #2 | 6,000 |
| zara dresses | #2 | 4,900 |
| long coat for women for winter | #2 | 4,400 |
| synthetic fur coat | #2 | 4,000 |
| trenchcoat man | #2 | 3,600 |
| zara returns | #1 | 3,400 |
| zara return policy | #2 | 3,300 |
| zara jeans | #2 | 3,300 |
| cable knit pullover | #3 | 3,200 |
| zara men | #1 | 3,000 |
| halter top | #6 | 2,800 |
| zara kids | #2 | 2,700 |
| zara exchange policy | #1 | 2,500 |
| artificial fur coat | #3 | 2,400 |
| leather pants | #2 | 2,400 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 72% phone
- 27% desktop
- 2% tablet
Spain
Poland
South Korea
Greece
Portugal
Ireland
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
8.06 / 10 · ranked #6,415 of all domains
5,769 referring domains · OpenPageRank
Search traffic
1,993,500 est. monthly organic visits (US)
690,732 keywords in Google's top 30
Core Web Vitals
| LCP | 3 s |
| INP | 475 ms |
| CLS | 0.1 |
| TTFB | 600 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English
- Weight: 0.8 MB · 11 requests
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| resell.zara.com | 22 |
| www.zara.com | 14 |
| m.zara.com | 12 |
| press.zara.com | 8 |
| ambassadors.zara.com | 6 |
| cx.zara.com | 4 |
| cxe.zara.com | 4 |
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Recent changes
- detected Bootstrap May 2026
- detected Apple iCloud Mail Apr 2026
- dropped Optimizely Sep 2025
- detected PDF.js Sep 2025
- dropped Java Servlet Aug 2025