What powers asda.com?
Last seen Jun 2026 · 185 technologies across 50 categories
A/B Testing
AB Tasty
since Nov 2024
Dynamic Yield
since Sep 2024
Google Optimize
since May 2021
Monetate
since Apr 2024
SiteSpect
since Jul 2021
Accessibility
AccessiBe
since Jul 2021
Advertising
Criteo
since Nov 2019
DoubleClick Floodlight
since Aug 2018
DoubleClick for Publishers (DFP)
since Aug 2018
Microsoft Advertising
since Feb 2021
Affiliate programs
AWIN
since Feb 2021
Analytics
Adobe Analytics
since Jul 2018
Azure Monitor
since Jun 2025
Blueshift
since Mar 2022
Cloudflare Browser Insights
since May 2025
Contentsquare
since Jul 2022
Datadog
since Sep 2024
Decibel
since Dec 2021
Dynatrace
since Apr 2018
FullStory
since Sep 2021
Glassbox
since Aug 2022
Google Ads Conversion Tracking
since Aug 2021
Google Analytics
since Jun 2018
Google Analytics Enhanced eCommerce
since Jan 2020
Hotjar
since Aug 2018
Medallia
since Oct 2024
Microsoft Clarity
since Jan 2022
Mouse Flow
since Aug 2018
Oracle Moat Measurement
since Oct 2023
TrackJs
since Aug 2018
uMarketingSuite
since Nov 2023
VWO
since Aug 2018
Authentication
Facebook Login
since Jul 2021
NextAuth.js
since Sep 2023
Caching
Varnish
since Aug 2018
CDN
Akamai
since Sep 2018
Amazon CloudFront
since Dec 2020
Amazon S3
since May 2022
Azure CDN
since Aug 2020
Bunny
since Mar 2024
cdnjs
since Nov 2021
Cloudflare
since Aug 2018
Cloudinary
since Nov 2021
Google Hosted Libraries
since Feb 2022
jQuery CDN
since May 2023
jsDelivr
since Jul 2022
Microsoft Ajax Content Delivery Network
since Mar 2022
Unpkg
since Jul 2021
CMS
Content curation
Olapic
since Feb 2022
Cookie compliance
CRM
Salesforce
since Feb 2021
Cross border ecommerce
Global-e
since Sep 2020
Customer data platform
Adobe Experience Platform Identity Service
since Jun 2021
Databases
MySQL
since Aug 2018
Development
Microsoft Visual Studio
since Feb 2023
Turbopack
since Feb 2026
Digital asset management
Adobe Dynamic Media Classic
since Apr 2022
Documentation
Intercom Articles
since Feb 2021
Ecommerce
Amazon SES
since May 2024
Font scripts
Issue trackers
Sentry
since Mar 2024
JavaScript Frameworks
AMP
since Aug 2018
Backbone.js
since Aug 2018
Emotion
since Nov 2021
Inertia.js
since Mar 2024
React
since Jun 2018
RxJS
since May 2026
Vue.js
since Aug 2018
JavaScript graphics
Chart.js
since Nov 2024
JavaScript libraries
Axios
since Jul 2021
Browser-Update.org
since Feb 2022
LazySizes
since Feb 2022
Lightbox
since Feb 2020
Loadable-Components
since Dec 2023
MobX
since Jun 2024
Preact
since Jan 2024
Select2
since Nov 2024
Slick
since Oct 2019
Swiper
since Apr 2024
Live chat
Intercom
since Jan 2019
LivePerson
since Mar 2020
Load balancers
Amazon ALB
since Mar 2023
Azure Front Door
since Jun 2022
Maps
Google Maps
since Jan 2020
Marketing automation
Miscellaneous
Azure Edge Network
since Feb 2025
Babel
since Mar 2020
HTTP/3
since Sep 2022
Open Graph
since Sep 2022
Popper
since Apr 2022
PWA
since Aug 2022
SWFObject
since Nov 2024
Webpack
since Aug 2018
Operating systems
Windows Server
since Aug 2018
PaaS
Amazon Web Services
since Dec 2020
Azure
since May 2022
Netlify
since Jun 2021
Platform.sh
since Mar 2025
Payment processors
Performance
Cloudflare Rocket Loader
since Dec 2023
Priority Hints
since Aug 2022
Personalisation
Rokt
since Aug 2025
Programming languages
Retargeting
Smarter Click
since Nov 2022
Reviews
Bazaarvoice
since Jan 2022
Trustpilot
since Mar 2022
RUM
Dynatrace RUM
since Mar 2019
New Relic
since Aug 2018
Search engines
Security
Cloudflare Bot Management
since Nov 2021
Cloudflare Turnstile
since May 2025
hCaptcha
since Nov 2025
HSTS
since Sep 2022
PerimeterX
since Jul 2021
reCAPTCHA
since Oct 2018
TruValidate
since Jul 2021
Segmentation
Adobe Audience Manager
since Apr 2022
Surveys
Tag managers
Adobe Experience Platform Launch
since Jul 2021
Google Tag Manager
since Aug 2018
Signal
since Jan 2019
UI frameworks
Ant Design
since Feb 2022
Chakra UI
since Dec 2023
Headless UI
since May 2024
Tailwind CSS
since Apr 2022
Video players
Web frameworks
Web servers
Apache HTTP Server
since Aug 2018
Express
since Jan 2019
Nginx
since Aug 2018
Nuxt.js
since Mar 2021
Webmail
Microsoft 365
since May 2023
Widgets
Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| asda england | #1 | 880 |
| doctor squatch | #73 | 630 |
| prime drink asda | #2 | 260 |
| pringles | #52 | 230 |
| pringles | #52 | 230 |
| monster energy | #73 | 210 |
| throne of glass order | #97 | 170 |
| white monster | #75 | 160 |
| catalina crunch | #93 | 160 |
| asda grocery | #1 | 150 |
| asda near me | #2 | 140 |
| white monster energy drink | #77 | 120 |
| white monster energy | #87 | 120 |
| tru fru | #85 | 100 |
| magic spoon cereal | #76 | 100 |
| asda online shopping | #1 | 97 |
| asda logo | #1 | 97 |
| asda groceries online | #1 | 97 |
| online shopping in asda | #1 | 97 |
| malibu jacks | #91 | 95 |
| monster energy drink flavors | #81 | 95 |
| disaronno | #35 | 95 |
| what is asda | #6 | 92 |
| breakfast cereal brands | #84 | 85 |
| charmin bathroom tissue | #97 | 85 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 81% phone
- 15% desktop
- 3% tablet
United Kingdom
Ukraine
Ireland
Isle of Man
Gibraltar
Canada
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
7.82 / 10 · ranked #10,368 of all domains
2,536 referring domains · OpenPageRank
Search traffic
23,100 est. monthly organic visits (US)
44,107 keywords in Google's top 30
Core Web Vitals
| LCP | 3.3 s |
| INP | 875 ms |
| CLS | 0.85 |
| TTFB | 1100 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English (United States)
- CDN: Amazon CloudFront, Cloudflare
- Weight: 3.4 MB · 151 requests
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| photo.asda.com | 35 |
| direct.asda.com | 29 |
| groceries.asda.com | 27 |
| www.asda.com | 27 |
| loans.asda.com | 24 |
| wmt.www.asda.com | 24 |
| mobile.asda.com | 23 |
| onlinedoctor.asda.com | 22 |
| opticians.asda.com | 21 |
| travelmoney.asda.com | 20 |
| pharmacy.asda.com | 19 |
| travelinsurance.asda.com | 19 |
| christmas.asda.com | 18 |
| money.asda.com | 18 |
| babyclub.asda.com | 17 |
| graphics.asda.com | 16 |
| corporate.asda.com | 15 |
| pulse.asda.com | 15 |
| lifeandstyle.asda.com | 14 |
| motorhome-insurance.asda.com | 14 |
| storelocator.asda.com | 14 |
| travel-insurance.asda.com | 14 |
| van-insurance.asda.com | 14 |
| experiences.asda.com | 13 |
Full technology history →
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Recent changes
- dropped Google Cloud Jun 2026
- dropped Google Cloud CDN Jun 2026
- detected RxJS May 2026
- detected Mouse Flow Mar 2026
- detected Turbopack Feb 2026
- dropped Google Workspace Jan 2026
- detected jQuery Migrate Dec 2025
- detected Varnish Dec 2025
- dropped Boomerang Nov 2025
- detected hCaptcha Nov 2025
- detected React Router Nov 2025
- detected Swiper Oct 2025
- dropped Swiper Sep 2025
- detected Rokt Aug 2025