What powers generalmills.com?
Last seen Jun 2026 · 93 technologies across 30 categories
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Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| general mills | #1 | 18,400 |
| betty crocker | #2 | 12,000 |
| general mills cereal | #1 | 6,700 |
| haagen dazs | #4 | 5,400 |
| count chocula | #2 | 5,400 |
| cocoa puffs | #2 | 4,900 |
| trix rabbit | #1 | 3,000 |
| general mills company | #1 | 2,500 |
| gardettos | #3 | 2,400 |
| golden grahams | #2 | 2,200 |
| general mills cereal | #3 | 2,200 |
| general mills jobs | #2 | 2,000 |
| general mills inc | #1 | 1,800 |
| trix cereal rabbit | #2 | 1,600 |
| trix cereal bunny | #2 | 1,600 |
| general mills world headquarters | #1 | 1,500 |
| boo berry | #2 | 1,300 |
| total cereal | #2 | 1,300 |
| general mills brands | #1 | 1,100 |
| general mills cereal | #5 | 1,000 |
| lucky charms mascot | #1 | 880 |
| general mills logo | #1 | 880 |
| general mills cereal list | #1 | 880 |
| general mills products | #2 | 880 |
| boo berry and frankenberry | #2 | 800 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 66% phone
- 32% desktop
- 2% tablet
United States
India
United Arab Emirates
Japan
Germany
United Kingdom
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
7.69 / 10 · ranked #13,398 of all domains
2,351 referring domains · OpenPageRank
Search traffic
131,300 est. monthly organic visits (US)
28,068 keywords in Google's top 30
Core Web Vitals
| LCP | 2.5 s |
| INP | 75 ms |
| CLS | 0 |
| TTFB | 1300 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English (United States)
- Weight: 3.0 MB · 50 requests
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| blog.generalmills.com | 28 |
| www.generalmills.com | 25 |
| careers.generalmills.com | 22 |
| cereals.generalmills.com | 21 |
| content.generalmills.com | 19 |
| globalresponsibility.generalmills.com | 19 |
| investors.generalmills.com | 17 |
| privacy.generalmills.com | 15 |
| contactus.generalmills.com | 14 |
| bpmportal.generalmills.com | 11 |
| ask.generalmills.com | 9 |
| history.generalmills.com | 9 |
| content-d.brandplatform.generalmills.com | 7 |
| champions.generalmills.com | 6 |
| dms.generalmills.com | 6 |
| passwordreset.generalmills.com | 6 |
| smartlabel.generalmills.com | 6 |
| d.brandplatform.generalmills.com | 5 |
| maintenance.generalmills.com | 5 |
| tableau.generalmills.com | 4 |
| wfm.generalmills.com | 3 |
| accountrequest.generalmills.com | 2 |
| links.emails.generalmills.com | 1 |
| sts.generalmills.com | 1 |
Full technology history →
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Recent changes
- dropped New Relic May 2026
- detected Pinterest Conversion Tag May 2026
- dropped GSAP Apr 2026
- dropped Highcharts Apr 2026
- dropped ScrollMagic Apr 2026
- dropped Pinterest Conversion Tag Mar 2026
- dropped Salesforce Mar 2026
- dropped Salesforce Service Cloud Mar 2026
- detected Pinterest Conversion Tag Dec 2025
- detected New Relic Nov 2025
- dropped Pinterest Conversion Tag Nov 2025
- detected Pinterest Conversion Tag Sep 2025