What powers hortmag.com?

Last seen Oct 2026 · 38 technologies across 18 categories

Advertising

Google Publisher Tag
since Feb 2021
ID5
since Aug 2026
Microsoft Advertising
since Feb 2021
PubMatic
since May 2022
theTradeDesk
since Sep 2026

Analytics

Facebook Pixel v2.9.419
since Jul 2021
Google Analytics
since Jan 2019
Snowplow Analytics
since Aug 2026

Caching

Varnish
since Mar 2020

CDN

Amazon S3
since May 2022
Cloudflare
since Oct 2021
jQuery CDN
since Jan 2024
jsDelivr
since Jul 2026

Cookie compliance

Funding Choices
since Feb 2026

Font scripts

Google Font API
since Dec 2020

JavaScript frameworks

Emotion
since Mar 2025
Next.js v14.2.28
since Mar 2025
React
since Mar 2025

JavaScript libraries

core-js v3.32.2
since Sep 2021
Hammer.js v2.0.7
since Mar 2025
jQuery v4.0.0
since Jan 2016

Marketing automation

HubSpot
since Aug 2019

Miscellaneous

HTTP/3
since Mar 2025
Open Graph
since Sep 2022
RSS
since Dec 2022
Webpack
since Apr 2020

PaaS

Amazon Web Services
since May 2022

Performance

Priority Hints
since Sep 2026

Programming languages

Java
since Sep 2021
Node.js
since Mar 2020

Security

Cloudflare Bot Management
since Oct 2021
HSTS
since Sep 2022
reCAPTCHA
since Jan 2019

Segmentation

Adobe Audience Manager
since Oct 2026

Tag managers

Google Tag Manager
since Aug 2016

UI frameworks

Bootstrap v5.3.8
since Dec 2020
MUI
since Mar 2025

Webmail

Microsoft 365
since Aug 2022

AI Crawlers

Doesn't name any of the 33 AI crawlers we track in its robots.txt. Catch-all rules (User-agent: *) restrict some paths for every crawler, AI or not. Checked Nov 2026.

  • robots.txt found
  • llms.txt not found
  • ai.txt not found

See who blocks each AI crawler across the web

Top search keywords

KeywordPositionEst. monthly visits
horticulture #3 7,200
ligularia #1 2,500
is lantana a perennial #1 730
lantana annual or perennial #1 370
perennial lantana #2 180
coreopsis plant #87 160
pink peace lily #1 130
using leaves as mulch #1 97
zinnia bees #2 88
dieffenbachia #49 85
cut back heuchera #1 79
cutting back heuchera #1 79
leaves as mulch in garden #1 79
mulch leaves for garden #1 79
self pollinating vegetables #1 79
what are forbs #4 79
feijoa #47 70
are lantana annual or perennial #1 64
ornamental quince fruit edible #1 64
flower preservative for cut flowers #2 63
muscadine grapes #70 57
ficus pumila snowflake #1 52
rhododendron winter burn #1 52
winter burn rhododendron #1 52
companion plant for bleeding heart #2 51

The site's top keywords in Google (US), with the visits each one is estimated to bring per month.

Top backlinks

Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.

AI Crawlers

No AI crawlers blocked

Full breakdown

Audience

  • 57% phone
  • 40% desktop
  • 3% tablet
  • United States
  • Canada
  • United Kingdom
  • Australia
  • India

Where the site's Chrome visitors come from, largest estimated audience first.

Open Page Rank

5.06 / 10 · ranked #240,956 of all domains

245 referring domains · OpenPageRank

Search traffic

20,300 est. monthly organic visits (US)

10,854 keywords in Google's top 30

Core Web Vitals

LCP1.8 s
INP100 ms
CLS0.1
TTFB1000 ms

Real user p75, Chrome UX Report, Oct 2026.

Page

  • Language: English
  • Weight: 2.6 MB · 118 requests

Homepage as crawled by the HTTP Archive, Oct 2026.

Organisation

  • Horticulture
  • Founded: 1904

From Wikidata (CC0).

Infrastructure

  • Registered Sep 1997 (29 years) via GoDaddy.com, LLC, renews Sep 2027
  • Hosted on Fastly (151.101.1.55)
  • DNS: Amazon Route 53
  • Email: Microsoft 365
  • Email security: SPF (soft fail), no DMARC record
  • SSL: Let's Encrypt, RSA 2048, expires Jan 2027
  • Common Crawl link graph: rank 506,751, 10 hosts
  • Verified with: GlobalSign, Google, Meta Business

DNS records as swept Nov 2026, certificate as seen Nov 2026, registration from the registry's RDAP service. How the web is hosted

Subdomains

HostTechs
www.hortmag.com 31
my.hortmag.com 16

Full technology history →
Report an incorrect detection

Recent changes

Look up any website for free

No paywall, no lead-gen, no account. Paste a domain and see what powers it.

No account neededHistory since 2018