What powers merrell.com?

Last seen Apr 2026 · 96 technologies across 36 categories

A/B Testing

Google Optimize
since Jul 2021
Omniconvert
since Sep 2023

Advertising

Amazon Advertising
since Jul 2022
Criteo
since Feb 2020
LiveIntent
since Jun 2021
Microsoft Advertising
since Feb 2021
Reddit Ads
since Oct 2021
Taboola
since Dec 2025
theTradeDesk
since Feb 2025
Twitter Ads
since Jul 2021

Analytics

Amplitude
since Mar 2023
Contentsquare
since Jul 2022
Facebook Pixel v2.9.277
since Jul 2021
Google Analytics
since Dec 2019
Hotjar
since Jun 2018
Moat
since Feb 2021
Pinterest Conversion Tag
since Jul 2021
TikTok Pixel
since Oct 2021

Authentication

Login with Amazon
since Aug 2021

CDN

Amazon CloudFront
since Jan 2019
Amazon S3
since Jan 2019
cdnjs
since Oct 2021
Cloudflare
since Apr 2018
jsDelivr
since Aug 2021
Unpkg
since Dec 2023

CMS

WordPress
since Jan 2021

Content curation

Bazaarvoice Curation
since Jun 2022

Cookie compliance

OneTrust
since Aug 2020

CRM

Salesforce
since Feb 2021
Salesforce Service Cloud
since Feb 2021

Databases

MySQL
since Jan 2021

Development

Microsoft Visual Studio
since May 2023

Ecommerce

Amazon Webstore
since Jul 2022
Cart Functionality
since Aug 2020
Salesforce Commerce Cloud
since Apr 2018

Font scripts

Font Awesome
since Nov 2019
Google Font API
since Jun 2018
Typekit
since Jun 2021

Issue trackers

GetFeedback
since Nov 2023

JavaScript frameworks

Angular v12.1.4
since Nov 2022
React
since Jun 2018
styled-components v5.0.0
since Jul 2021
Vue.js
since Jan 2019
Zone.js
since Nov 2022

JavaScript libraries

core-js v3.27.0
since Oct 2021
crypto-js
since Apr 2022
FancyBox v2.1.5
since Jun 2020
FingerprintJS v2.0.0
since May 2022
jQuery v3.5.1
since Apr 2018
jQuery Migrate v3.3.1
since Nov 2020
jQuery UI v1.12.1
since Apr 2018
Lodash v3.10.1
since Jun 2018
Preact
since May 2022
Slick v1.9.0
since Mar 2020
Swiper
since Nov 2022
Tippy.js
since Nov 2022
Underscore.js v1.13.7
since Jun 2018
web-vitals v4
since Mar 2025

Live chat

Intercom
since Aug 2022

Marketing automation

Wunderkind
since May 2022

Miscellaneous

DocuSign
since Aug 2022
HTTP/3
since Nov 2024
Open Graph
since Sep 2022
Popper
since Nov 2022
SWFObject
since Feb 2023
Webpack
since Jul 2018

PaaS

Amazon Web Services
since Jan 2019

Payment processors

Amazon Pay
since Aug 2021
Apple Pay
since Oct 2021
PayPal
since Jun 2021

Personalisation

Attentive
since May 2021
iGoDigital
since Oct 2022
Yieldify
since May 2021

Programming languages

C
since Feb 2023
PHP
since Jan 2021
TypeScript
since Nov 2022

Referral marketing

Extole v6.0
since Oct 2021

RUM

Pingdom RUM
since Jul 2023
SpeedCurve v307
since Jul 2021

Security

Cloudflare Bot Management
since Nov 2021
HSTS
since May 2023
reCAPTCHA
since Jun 2020

Segmentation

Adobe Audience Manager
since Apr 2022

SEO

BrightEdge v1.5.1
since Apr 2022

Surveys

Hotjar Incoming Feedback
since May 2022

Tag managers

Google Tag Manager
since Jun 2018

UI frameworks

Bootstrap
since May 2018
Tailwind CSS
since Aug 2022

Video players

YouTube
since Jun 2020

Web frameworks

Microsoft ASP.NET
since May 2023

Web servers

Nginx v1.22.1
since Aug 2022

Webmail

Apple iCloud Mail
since May 2025
Microsoft 365
since Aug 2022

Widgets

AddThis
since Jun 2020
Twitter
since Jun 2020

Top search keywords

KeywordPositionEst. monthly visits
merrell shoes #1 25,100
hiking shoes #2 11,000
merrell boots #2 2,700
merrell outlet #1 2,500
moab hiking shoes #1 2,000
shoe shop close to me #58 1,700
bravada #2 1,600
merrell shoes near me #1 1,500
waterproof shoes #3 1,400
merrell minimalist shoes #1 1,300
merrell coupon #1 1,300
merrell moab hiking shoes #2 1,300
merrell sandals #1 1,200
minimalist running shoes #2 1,200
hiking shoes near me #2 980
hiking footwear near me #3 960
merrell trail glove #1 880
merrell jungle moc #2 800
merrell outlet #3 790
merrell hiking boots #6 690
merrell vapor glove #1 660
best hiking boots #6 610
merrell waterproof hiking shoes #1 550
merrell trail running shoes #1 550
merel #1 550

The site's top keywords in Google (US), with the visits each one is estimated to bring per month.

Top backlinks

Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.

Audience

  • 72% phone
  • 25% desktop
  • 3% tablet
  • United States
  • United Kingdom
  • France
  • Canada
  • Spain
  • Germany

Countries where the site has Chrome traffic, strongest markets first.

Open Page Rank

7.00 / 10 · ranked #45,417 of all domains

895 referring domains · OpenPageRank

Search traffic

167,300 est. monthly organic visits (US)

56,987 keywords in Google's top 30

Core Web Vitals

LCP1.7 s
INP225 ms
CLS0.15
TTFB600 ms

Real user p75, Chrome UX Report, Jun 2026.

Page

  • Language: English (United States)
  • CDN: Cloudflare
  • Weight: 14.4 MB · 427 requests
  • Structured data: JSON-LD, Microdata, OpenGraph, Twitter Cards

Homepage as crawled by the HTTP Archive, Jul 2026.

Subdomains

HostTechs
refer.merrell.com 59
blog.merrell.com 58
www.merrell.com 53
retread.merrell.com 16
newsroom.merrell.com 11
retreadstore.merrell.com 11
onetrail.merrell.com 5
view.email.merrell.com 3

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