What powers olaplex.com?
Last seen Jun 2026 · 127 technologies across 40 categories
A/B Testing
Contentsquare
since Aug 2023
Google Optimize
since May 2021
Optimizely
since Nov 2023
Yottaa
since Nov 2022
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Matomo
since Aug 2018
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since Jun 2018
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since Jul 2021
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since Jul 2021
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Facebook Login
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since Oct 2023
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since May 2022
Cloudflare
since Apr 2018
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since Jul 2018
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since Jun 2022
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Google Font API
since Jun 2018
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since Feb 2022
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since Oct 2021
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since Sep 2023
Underscore.js
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since Jun 2022
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HubSpot
since Jun 2018
Klaviyo
since Feb 2021
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since Apr 2018
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Friendbuy
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Google Tag Manager
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Bootstrap
since Dec 2018
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Apache HTTP Server
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since Jul 2022
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WebFactory Maintenance
since Mar 2023
Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| perming | #4 | 8,900 |
| hair types | #1 | 6,100 |
| hair texture | #1 | 4,100 |
| olaplex hair oil | #1 | 2,500 |
| olaplex no.4 bond maintenance shampoo | #1 | 2,300 |
| olaplex pumps | #2 | 1,300 |
| hair treatment products | #1 | 1,200 |
| hair type chart | #2 | 1,200 |
| olaplex bonding oil | #1 | 1,000 |
| olaplex purple shampoo | #1 | 1,000 |
| olaplex no 3 | #1 | 900 |
| olaplex 9 | #1 | 880 |
| olaplex 8 | #1 | 880 |
| olaplex no 6 | #1 | 740 |
| olaplex 3 | #2 | 720 |
| olaplex treatment | #1 | 670 |
| olaplex shampoo | #2 | 660 |
| olaplex gift set | #1 | 580 |
| how to use olaplex 3 | #1 | 550 |
| olaplex leave in conditioner | #2 | 540 |
| olaplex 6 | #2 | 480 |
| olaplex pump | #2 | 470 |
| olaplex no 4 | #1 | 440 |
| olaplex kit | #1 | 370 |
| olaplex discount code | #1 | 370 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 67% phone
- 33% desktop
United States
United Kingdom
France
Italy
Canada
Spain
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
6.36 / 10 · ranked #84,589 of all domains
456 referring domains · OpenPageRank
Search traffic
86,600 est. monthly organic visits (US)
21,291 keywords in Google's top 30
Core Web Vitals
| LCP | 2.1 s |
| INP | 150 ms |
| CLS | 0 |
| TTFB | 900 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English
- CDN: Cloudflare
- Weight: 25.2 MB · 613 requests
- Structured data: JSON-LD, OpenGraph, Twitter Cards
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| olaplex.com | 56 |
| es.source.olaplex.com | 54 |
| it.source.olaplex.com | 54 |
| au.olaplex.com | 51 |
| ca.olaplex.com | 51 |
| uk.olaplex.com | 50 |
| es.olaplex.com | 49 |
| fr.olaplex.com | 49 |
| it.olaplex.com | 49 |
| education.olaplex.com | 21 |
| ir.olaplex.com | 21 |
| experiences.olaplex.com | 18 |
| help.olaplex.com | 18 |
| pro.olaplex.com | 17 |
| blog.olaplex.com | 14 |
| www.olaplex.com | 14 |
| experiences.uk.olaplex.com | 13 |
| locator.olaplex.com | 13 |
| certificate.olaplex.com | 10 |
| consumer.olaplex.com | 10 |
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