Technology history for paulaschoice.com

2026 2 added · 1 dropped

• added Datadog Apr 2026 · RUM
• dropped Tailwind CSS Apr 2026 · UI frameworks
• added Google Tag Manager Mar 2026 · Tag managers

2025 10 added · 7 dropped · 1 switched

• added Klaviyo Dec 2025 · Marketing automation
• added Klaviyo Forms Dec 2025 · Form builders
• added Tailwind CSS Dec 2025 · UI frameworks
• dropped Aura Nov 2025 · UI frameworks
• dropped Bootstrap Nov 2025 · UI frameworks
• dropped Salesforce Desk Nov 2025 · CRM
• added Amazon CloudFront Oct 2025 · CDN
• added Emotion Oct 2025 · JavaScript frameworks
• added Google Font API Oct 2025 · Font scripts
• added Lodash Oct 2025 · JavaScript libraries
• dropped Heroku Sep 2025 · PaaS
• dropped Nginx Sep 2025 · Web servers
• dropped Erlang Aug 2025 · Programming languages
• added Facebook Pixel Aug 2025 · Analytics
• switched Cowboy → Nginx Jul 2025 · Web servers
• dropped Rockerbox Jul 2025 · Marketing automation
• added Amazon Advertising Jun 2025 · Advertising
• added Amazon Webstore Jun 2025 · Ecommerce

2024 5 added · 6 dropped · 1 switched

• added Narrativ Sep 2024 · Affiliate programs
• dropped Pinterest Conversion Tag Sep 2024 · Analytics
• dropped Tealium Sep 2024 · Tag managers
• added AddShoppers Aug 2024 · Analytics
• dropped Facebook Pixel Aug 2024 · Analytics
• dropped Tealium AudienceStream Aug 2024 · Segmentation
• added theTradeDesk Aug 2024 · Advertising
• switched Mautic → Rockerbox Jun 2024 · Marketing automation
• dropped Google Analytics Enhanced eCommerce Mar 2024 · Analytics
• dropped Google Tag Manager Mar 2024 · Tag managers
• added Clarip Jan 2024 · Cookie compliance
• added Mautic Jan 2024 · Marketing automation

2023 44 added · 22 dropped · 1 switched

• dropped Amazon ALB Oct 2023 · Load balancers
• dropped Amazon Web Services Oct 2023 · PaaS
• added Google Tag Manager Oct 2023 · Tag managers
• added Ada Sep 2023 · Live chat
• dropped Cloudflare Bot Management Sep 2023 · Security
• added Preact Sep 2023 · JavaScript libraries
• added Sentry Sep 2023 · Issue trackers
• added Facebook Pixel Aug 2023 · Analytics
• added Google Analytics Enhanced eCommerce Aug 2023 · Analytics
• added Microsoft Advertising Aug 2023 · Advertising
• added Mouse Flow Aug 2023 · Analytics
• added Pinterest Conversion Tag Aug 2023 · Analytics
• added Tealium Aug 2023 · Tag managers
• added Tealium AudienceStream Aug 2023 · Segmentation
• added TikTok Pixel Aug 2023 · Analytics
• added Azure Jun 2023 · PaaS
• added Amazon ALB May 2023 · Load balancers
• added Amazon Web Services May 2023 · PaaS
• added Apple iCloud Mail May 2023 · Webmail
• added Atlassian Statuspage May 2023 · Issue trackers
• added Cart Functionality May 2023 · Ecommerce
• added Cloudflare May 2023 · CDN
• added Cloudflare Bot Management May 2023 · Security
• added core-js May 2023 · JavaScript libraries
• added Google Analytics May 2023 · Analytics
• added HSTS May 2023 · Security
• added Java May 2023 · Programming languages
• added jQuery May 2023 · JavaScript libraries
• switched Apple iCloud Mail → Microsoft 365 May 2023 · Webmail
• added Microsoft ASP.NET May 2023 · Web frameworks
• added Microsoft Visual Studio May 2023 · Development
• added Moment.js May 2023 · JavaScript libraries
• added New Relic May 2023 · RUM
• added Open Graph May 2023 · Miscellaneous
• added PWA May 2023 · Miscellaneous
• added React May 2023 · JavaScript frameworks
• added Ruby May 2023 · Programming languages
• added Ruby on Rails May 2023 · Web frameworks
• added Salesforce May 2023 · CRM
• added Salesforce Commerce Cloud May 2023 · Ecommerce
• added Sendgrid May 2023 · Email
• added Sift May 2023 · Analytics
• added styled-components May 2023 · JavaScript frameworks
• added Typekit May 2023 · Font scripts
• added Zendesk May 2023 · Issue trackers
• dropped AddShoppers Mar 2023 · Analytics
• dropped Attentive Mar 2023 · Personalisation
• dropped Facebook Pixel Mar 2023 · Analytics
• dropped Google Analytics Enhanced eCommerce Mar 2023 · Analytics
• dropped Hotjar Mar 2023 · Analytics
• dropped iGoDigital Mar 2023 · Personalisation
• dropped Impact Mar 2023 · Affiliate programs
• dropped Justuno Mar 2023 · Personalisation
• dropped Klarna Checkout Mar 2023 · Payment processors
• dropped Lucky Orange Mar 2023 · Analytics
• dropped Microsoft Advertising Mar 2023 · Advertising
• dropped Mouse Flow Mar 2023 · Analytics
• dropped Narrativ Mar 2023 · Affiliate programs
• dropped PebblePost Mar 2023 · Retargeting
• dropped Pinterest Conversion Tag Mar 2023 · Analytics
• dropped Tealium Mar 2023 · Tag managers
• dropped Tealium AudienceStream Mar 2023 · Segmentation
• dropped TikTok Pixel Mar 2023 · Analytics
• added Microsoft Visual Studio Feb 2023 · Development
• added Apple iCloud Mail Jan 2023 · Webmail
• added Atlassian Statuspage Jan 2023 · PaaS
• dropped Babel Jan 2023 · Miscellaneous

2022 51 added · 12 dropped · 2 switched

• dropped Cloudflare Network Error Logging Dec 2022 · Issue trackers
• dropped Google Ads Conversion Tracking Dec 2022 · Analytics
• dropped Google Tag Manager Dec 2022 · Tag managers
• added PebblePost Dec 2022 · Retargeting
• dropped Quantum Metric Dec 2022 · Analytics
• dropped Envoy Nov 2022 · Reverse proxies
• added iGoDigital Oct 2022 · Personalisation
• added Lucky Orange Oct 2022 · Analytics
• added Mouse Flow Oct 2022 · Analytics
• added HSTS Sep 2022 · Security
• added Klarna Checkout Sep 2022 · Payment processors
• added Microsoft Advertising Sep 2022 · Advertising
• switched Webpack → Open Graph Sep 2022 · Miscellaneous
• dropped Outbrain Sep 2022 · Widgets
• added AddShoppers Aug 2022 · Analytics
• added Amazon ALB Aug 2022 · Load balancers
• added Amazon Web Services Aug 2022 · PaaS
• added Attentive Aug 2022 · Personalisation
• added Cart Functionality Aug 2022 · Ecommerce
• switched Akamai → Cloudflare Aug 2022 · CDN
• added Cloudflare Bot Management Aug 2022 · Security
• added Cloudflare Network Error Logging Aug 2022 · Issue trackers
• added core-js Aug 2022 · JavaScript libraries
• added Facebook Pixel Aug 2022 · Analytics
• added Google Ads Conversion Tracking Aug 2022 · Analytics
• added Google Analytics Aug 2022 · Analytics
• added Google Analytics Enhanced eCommerce Aug 2022 · Analytics
• added Google Tag Manager Aug 2022 · Tag managers
• added Hotjar Aug 2022 · Analytics
• added Impact Aug 2022 · Affiliate programs
• added Java Aug 2022 · Programming languages
• added jQuery Aug 2022 · JavaScript libraries
• added Microsoft 365 Aug 2022 · Email
• added Moment.js Aug 2022 · JavaScript libraries
• added Narrativ Aug 2022 · Affiliate programs
• added New Relic Aug 2022 · RUM
• added Pinterest Conversion Tag Aug 2022 · Analytics
• added PWA Aug 2022 · Miscellaneous
• added Quantum Metric Aug 2022 · Analytics
• added React Aug 2022 · JavaScript frameworks
• added Ruby Aug 2022 · Programming languages
• added Ruby on Rails Aug 2022 · Web frameworks
• added Salesforce Aug 2022 · CRM
• added Salesforce Commerce Cloud Aug 2022 · Ecommerce
• added Sendgrid Aug 2022 · Email
• added Sift Aug 2022 · Analytics
• added styled-components Aug 2022 · JavaScript frameworks
• added Tealium Aug 2022 · Tag managers
• added Tealium AudienceStream Aug 2022 · Segmentation
• added TikTok Pixel Aug 2022 · Analytics
• added Typekit Aug 2022 · Font scripts
• added Webpack Aug 2022 · Miscellaneous
• added Zendesk Aug 2022 · Documentation
• dropped Google Remarketing Tag Jul 2022 · Retargeting
• dropped Akamai mPulse Jun 2022 · Analytics
• dropped Boomerang Jun 2022 · JavaScript libraries
• dropped Facebook Jun 2022 · Widgets
• dropped Tailwind CSS Jun 2022 · UI frameworks
• added Hotjar Apr 2022 · Analytics
• added Tailwind CSS Apr 2022 · UI frameworks
• dropped Bluecore Mar 2022 · Email
• added Cloudflare Network Error Logging Feb 2022 · Issue trackers
• added Narrativ Feb 2022 · Affiliate programs
• added TikTok Pixel Feb 2022 · Analytics
• added Pinterest Conversion Tag Jan 2022 · Analytics

2021 35 added · 10 dropped · 1 switched

• added Akamai Nov 2021 · CDN
• added Akamai mPulse Nov 2021 · RUM
• added Boomerang Nov 2021 · RUM
• added Cloudflare Bot Management Nov 2021 · Security
• added Envoy Nov 2021 · Reverse proxies
• added Amazon ALB Sep 2021 · Load balancers
• added Amazon Web Services Sep 2021 · PaaS
• added core-js Sep 2021 · JavaScript libraries
• added Java Sep 2021 · Programming languages
• switched Wheelio → Outbrain Sep 2021 · Widgets
• added Quantum Metric Sep 2021 · Analytics
• added Tealium AudienceStream Sep 2021 · Segmentation
• added Wheelio Sep 2021 · Widgets
• added Google Ads Conversion Tracking Aug 2021 · Analytics
• added Google Remarketing Tag Aug 2021 · Retargeting
• added Cart Functionality Jul 2021 · Ecommerce
• added Facebook Pixel Jul 2021 · Analytics
• added Google Analytics Enhanced eCommerce Jul 2021 · Analytics
• added Google Tag Manager Jul 2021 · Tag managers
• added New Relic Jul 2021 · Analytics
• added styled-components Jul 2021 · Development
• added Babel Jun 2021 · Miscellaneous
• added Moment.js Jun 2021 · JavaScript libraries
• added Ruby Jun 2021 · Programming languages
• added Ruby on Rails Jun 2021 · Web frameworks
• added Sift Jun 2021 · Analytics
• added Webpack Jun 2021 · Miscellaneous
• dropped Cart Functionality May 2021 · Ecommerce
• dropped Google Tag Manager May 2021 · Tag managers
• dropped Sift May 2021 · Analytics
• added Attentive Apr 2021 · Widgets
• added Zendesk Apr 2021 · CMS
• dropped Google Analytics Enhanced eCommerce Mar 2021 · Analytics
• dropped Moment.js Mar 2021 · JavaScript libraries
• dropped New Relic Mar 2021 · Analytics
• dropped Ruby Mar 2021 · Programming languages
• dropped Ruby on Rails Mar 2021 · Web frameworks
• dropped TinyMCE Mar 2021 · Rich text editors
• dropped Webpack Mar 2021 · Miscellaneous
• added AddShoppers Feb 2021 · Widgets
• added Bluecore Feb 2021 · Marketing automation
• added Impact Feb 2021 · Affiliate programs
• added React Feb 2021 · JavaScript frameworks
• added Salesforce Feb 2021 · CRM
• added Sift Feb 2021 · Analytics
• added Typekit Feb 2021 · Font scripts

2020 7 added · 7 dropped

• dropped Mixpanel Nov 2020 · Analytics
• dropped Polyfill Nov 2020 · JavaScript libraries
• dropped React Nov 2020 · JavaScript frameworks
• dropped Segment Nov 2020 · Analytics
• dropped Sentry Nov 2020 · Issue trackers
• added TinyMCE Oct 2020 · Rich text editors
• added Cart Functionality Aug 2020 · Ecommerce
• dropped Zendesk Aug 2020 · CMS
• dropped Hotjar Jun 2020 · Analytics
• added Mixpanel Apr 2020 · Analytics
• added Polyfill Apr 2020 · JavaScript Libraries
• added Segment Apr 2020 · Analytics
• added Sentry Apr 2020 · Issue Trackers
• added Zendesk Mar 2020 · CMS

2019 16 added · 10 dropped · 1 switched

• dropped Google Font API Oct 2019 · Font Scripts
• dropped Mobify Oct 2019 · Mobile Frameworks
• dropped Google Code Prettify Sep 2019 · Miscellaneous
• added Hotjar Sep 2019 · Analytics
• added New Relic Sep 2019 · Analytics
• added Salesforce Commerce Cloud Sep 2019 · Ecommerce
• dropped ClickTale Jul 2019 · Analytics
• dropped Hotjar Jun 2019 · Analytics
• dropped New Relic Jun 2019 · Analytics
• dropped Salesforce Commerce Cloud Jun 2019 · Ecommerce
• dropped Oracle Recommendations On Demand Apr 2019 · Analytics
• added ClickTale Mar 2019 · Analytics
• added Cloudflare Mar 2019 · CDN
• added Facebook Mar 2019 · Widgets
• added Google Analytics Mar 2019 · Analytics
• added Google Analytics Enhanced eCommerce Mar 2019 · Analytics
• added Google Code Prettify Mar 2019 · Miscellaneous
• switched Font Awesome → Google Font API Mar 2019 · Font Scripts
• added Google Tag Manager Mar 2019 · Tag Managers
• added jQuery Mar 2019 · JavaScript Libraries
• added Mobify Mar 2019 · Mobile Frameworks
• dropped React Mar 2019 · JavaScript Frameworks
• dropped styled-components Mar 2019 · Dev Tools
• added Tealium Mar 2019 · Advertising Networks
• added Webpack Mar 2019 · Miscellaneous
• added Hotjar Jan 2019 · Analytics
• added Oracle Recommendations On Demand Jan 2019 · Analytics

2018 14 added · 5 dropped

• dropped Hotjar Dec 2018 · Analytics
• dropped jQuery Migrate Dec 2018 · JavaScript Libraries
• dropped jQuery UI Dec 2018 · JavaScript Libraries
• dropped Select2 Dec 2018 · JavaScript Libraries
• dropped Slick Dec 2018 · JavaScript Libraries
• added Mobify Nov 2018 · Mobile Frameworks
• added Google Tag Manager Oct 2018 · Tag Managers
• added React Oct 2018 · JavaScript Frameworks
• added styled-components Oct 2018 · JavaScript Frameworks
• added ClickTale Jun 2018 · Analytics
• added Facebook Jun 2018 · Widgets
• added Google Analytics Jun 2018 · Analytics
• added Google Analytics Enhanced eCommerce Jun 2018 · Analytics
• added Google Code Prettify Jun 2018 · Miscellaneous
• added Google Font API Jun 2018 · Font Scripts
• added Hotjar Jun 2018 · Analytics
• added New Relic Jun 2018 · Analytics
• added Slick Jun 2018 · JavaScript Frameworks
• added jQuery Migrate May 2018 · JavaScript Frameworks