Technology history for smartwool.com

2026 37 added · 4 dropped

• added Amazon S3 Jun 2026 · CDN
• dropped Apple Pay Jun 2026 · Payment processors
• dropped Cloudflare Browser Insights Jun 2026 · Analytics
• added Klarna Checkout Jun 2026 · Payment processors
• added lit-element Jun 2026 · JavaScript libraries
• added lit-html Jun 2026 · JavaScript libraries
• dropped PerimeterX Jun 2026 · Security
• dropped Salesforce Commerce Cloud Jun 2026 · Ecommerce
• added Amazon ALB May 2026 · Load balancers
• added Amazon Web Services May 2026 · PaaS
• added Bazaarvoice Curation May 2026 · Content curation
• added Bloomreach Discovery May 2026 · A/B Testing
• added BlueConic May 2026 · Customer data platform
• added Bluecore May 2026 · Email
• added Cart Functionality May 2026 · Ecommerce
• added Cloudflare Bot Management May 2026 · Security
• added Dynatrace May 2026 · Analytics
• added Exponea May 2026 · Customer data platform
• added Facebook Pixel May 2026 · Analytics
• added Forter May 2026 · Security
• added Glide.js May 2026 · JavaScript libraries
• added Google Analytics May 2026 · Analytics
• added Google Tag Manager May 2026 · Tag managers
• added HSTS May 2026 · Security
• added Impact May 2026 · Affiliate programs
• added Medallia May 2026 · Analytics
• added Microsoft Advertising May 2026 · Advertising
• added OneTrust May 2026 · Cookie compliance
• added Optimizely May 2026 · A/B Testing
• added PayPal May 2026 · Payment processors
• added Pinterest Conversion Tag May 2026 · Analytics
• added Priority Hints May 2026 · Performance
• added Quantum Metric May 2026 · Analytics
• added Reddit Ads May 2026 · Advertising
• added Shopify May 2026 · Ecommerce
• added Swiper May 2026 · JavaScript libraries
• added theTradeDesk May 2026 · Advertising
• added TikTok Pixel May 2026 · Analytics
• added TruValidate May 2026 · Security
• added Yotpo Reviews May 2026 · Reviews
• added Cloudflare Browser Insights Apr 2026 · Analytics

2025 2 added

• added Apple iCloud Mail Oct 2025 · Webmail
• added HTTP/3 Feb 2025 · Miscellaneous

2024 8 added · 40 dropped · 1 switched

• dropped Adobe Analytics Aug 2024 · Analytics
• dropped Adobe Audience Manager Aug 2024 · Segmentation
• dropped Adobe Experience Manager Aug 2024 · CMS
• dropped Adobe Experience Platform Identity Service Aug 2024 · Customer data platform
• dropped Akamai Aug 2024 · CDN
• dropped Akamai Bot Manager Aug 2024 · Security
• dropped Akamai mPulse Aug 2024 · RUM
• dropped Apache HTTP Server Aug 2024 · Web servers
• dropped Bazaarvoice Curation Aug 2024 · Content curation
• dropped Bloomreach Discovery Aug 2024 · A/B Testing
• dropped Bluecore Aug 2024 · Email
• dropped Boomerang Aug 2024 · JavaScript libraries
• dropped Bootstrap Aug 2024 · UI frameworks
• dropped ClickTale Aug 2024 · Analytics
• dropped Cloudflare Bot Management Aug 2024 · Security
• dropped Contentsquare Aug 2024 · Analytics
• dropped Cooladata Aug 2024 · Customer data platform
• dropped Criteo Aug 2024 · Advertising
• dropped Google AdSense Aug 2024 · Advertising
• dropped Google Analytics Aug 2024 · Analytics
• dropped Google Tag Manager Aug 2024 · Tag managers
• dropped GumGum Aug 2024 · Advertising
• dropped Java Aug 2024 · Programming languages
• dropped jQuery Aug 2024 · JavaScript libraries
• dropped Medallia Aug 2024 · Analytics
• dropped Modernizr Aug 2024 · JavaScript libraries
• dropped Monetate Aug 2024 · A/B Testing
• dropped OneTrust Aug 2024 · Cookie compliance
• dropped Open Graph Aug 2024 · Miscellaneous
• dropped PebblePost Aug 2024 · Retargeting
• dropped Podsights Aug 2024 · Advertising
• dropped PubSubJS Aug 2024 · JavaScript libraries
• dropped React Aug 2024 · JavaScript frameworks
• dropped RequireJS Aug 2024 · JavaScript frameworks
• dropped Salesforce Service Cloud Aug 2024 · CRM
• dropped styled-components Aug 2024 · JavaScript frameworks
• dropped ZURB Foundation Aug 2024 · UI frameworks
• added Apple Pay Jul 2024 · Payment processors
• added core-js Jul 2024 · JavaScript libraries
• added Google Font API Jul 2024 · Font scripts
• added PerimeterX Jul 2024 · Security
• switched HCL Commerce → Salesforce Commerce Cloud Jul 2024 · Ecommerce
• dropped cdnjs May 2024 · CDN
• dropped core-js Apr 2024 · JavaScript libraries
• dropped Genesys Cloud Apr 2024 · Email
• added cdnjs Mar 2024 · CDN
• added Google AdSense Mar 2024 · Advertising
• added Salesforce Mar 2024 · CRM
• added Salesforce Service Cloud Mar 2024 · CRM

2023 1 added · 18 dropped

• dropped Google Font API Nov 2023 · Font scripts
• dropped Google PageSpeed Nov 2023 · Caching
• dropped Kibo Personalization Nov 2023 · Personalisation
• dropped Amazon ALB Oct 2023 · Load balancers
• dropped Amazon Web Services Oct 2023 · PaaS
• added Monetate Oct 2023 · A/B Testing
• dropped BlueConic Apr 2023 · Customer data platform
• dropped Facebook Pixel Apr 2023 · Analytics
• dropped iGoDigital Apr 2023 · Personalisation
• dropped Microsoft Advertising Apr 2023 · Advertising
• dropped Microsoft Clarity Apr 2023 · Analytics
• dropped Pepperjam Apr 2023 · Affiliate programs
• dropped Podsights Apr 2023 · Advertising
• dropped Reddit Ads Apr 2023 · Advertising
• dropped theTradeDesk Apr 2023 · Advertising
• dropped TikTok Pixel Apr 2023 · Analytics
• dropped TVSquared Apr 2023 · Advertising
• dropped YouTube Apr 2023 · Video players
• dropped Choices Feb 2023 · JavaScript libraries

2022 66 added · 11 dropped · 1 switched

• dropped FingerprintJS Dec 2022 · JavaScript libraries
• dropped Google Ads Conversion Tracking Dec 2022 · Analytics
• dropped Hotjar Dec 2022 · Analytics
• added Adobe Analytics Aug 2022 · Analytics
• added Adobe Audience Manager Aug 2022 · Segmentation
• added Adobe Experience Manager Aug 2022 · CMS
• added Adobe Experience Platform Identity Service Aug 2022 · Customer data platform
• added Akamai Aug 2022 · CDN
• added Akamai Bot Manager Aug 2022 · Security
• added Akamai mPulse Aug 2022 · RUM
• added Amazon ALB Aug 2022 · Load balancers
• added Amazon Web Services Aug 2022 · PaaS
• added Apache HTTP Server Aug 2022 · Web servers
• added Bloomreach Discovery Aug 2022 · A/B Testing
• added BlueConic Aug 2022 · Customer data platform
• added Bluecore Aug 2022 · Marketing automation
• added Boomerang Aug 2022 · JavaScript libraries
• added Choices Aug 2022 · JavaScript libraries
• added ClickTale Aug 2022 · Analytics
• added Cloudflare Aug 2022 · CDN
• added Cloudflare Bot Management Aug 2022 · Security
• added Contentsquare Aug 2022 · Analytics
• dropped ContentSquare Aug 2022 · Analytics
• added Cooladata Aug 2022 · Customer data platform
• added core-js Aug 2022 · JavaScript libraries
• added Criteo Aug 2022 · Advertising
• added Facebook Pixel Aug 2022 · Analytics
• added FingerprintJS Aug 2022 · JavaScript libraries
• added Genesys Cloud Aug 2022 · Marketing automation
• added Google Ads Conversion Tracking Aug 2022 · Analytics
• added Google Analytics Aug 2022 · Analytics
• dropped Google Font API Aug 2022 · Font scripts
• added Google PageSpeed Aug 2022 · Caching
• added Google Tag Manager Aug 2022 · Tag managers
• added GumGum Aug 2022 · Advertising
• added HCL Commerce Aug 2022 · Ecommerce
• added Hotjar Aug 2022 · Analytics
• switched PHP → Java Aug 2022 · Programming languages
• added jQuery Aug 2022 · JavaScript libraries
• added Kibo Personalization Aug 2022 · Personalisation
• added Medallia Aug 2022 · Analytics
• added Microsoft 365 Aug 2022 · Email
• added Microsoft Advertising Aug 2022 · Advertising
• added Microsoft Clarity Aug 2022 · Analytics
• added Modernizr Aug 2022 · JavaScript libraries
• added PebblePost Aug 2022 · Retargeting
• added Pepperjam Aug 2022 · Affiliate programs
• added Podsights Aug 2022 · Advertising
• added PubSubJS Aug 2022 · JavaScript libraries
• added Reddit Ads Aug 2022 · Advertising
• added RequireJS Aug 2022 · JavaScript frameworks
• added theTradeDesk Aug 2022 · Advertising
• added TikTok Pixel Aug 2022 · Analytics
• added TVSquared Aug 2022 · Advertising
• added YouTube Aug 2022 · Video players
• added ZURB Foundation Aug 2022 · UI frameworks
• dropped Facebook Jul 2022 · Widgets
• dropped Bloomreach Search & Merchandising May 2022 · Analytics
• added Google Ads Conversion Tracking May 2022 · Analytics
• dropped Magento May 2022 · Ecommerce
• dropped MySQL May 2022 · Databases
• added PubSubJS May 2022 · JavaScript libraries
• added theTradeDesk May 2022 · Advertising
• added Adobe Audience Manager Apr 2022 · Segmentation
• added Bloomreach Discovery Apr 2022 · A/B Testing
• added HCL Commerce Apr 2022 · Ecommerce
• added Microsoft Clarity Apr 2022 · Analytics
• added Amazon ALB Feb 2022 · Load balancers
• added Amazon Web Services Feb 2022 · PaaS
• added BlueConic Feb 2022 · Customer data platform
• added Google PageSpeed Feb 2022 · Web server extensions
• added Magento Feb 2022 · Ecommerce
• added MySQL Feb 2022 · Databases
• added PHP Feb 2022 · Programming languages
• added TVSquared Feb 2022 · Advertising
• dropped Bootstrap Jan 2022 · UI frameworks
• dropped Google PageSpeed Jan 2022 · Web server extensions
• added YouTube Jan 2022 · Video players

2021 28 added · 4 dropped · 3 switched

• dropped YouTube Dec 2021 · Video players
• dropped Wheelio Nov 2021 · Widgets
• added ClickTale Oct 2021 · Analytics
• added Cloudflare Oct 2021 · CDN
• added Cloudflare Bot Management Oct 2021 · Security
• added Pepperjam Oct 2021 · Affiliate programs
• added Podsights Oct 2021 · Advertising
• added Reddit Ads Oct 2021 · Advertising
• added YouTube Oct 2021 · Video players
• added Cooladata Sep 2021 · Personalisation
• added core-js Sep 2021 · JavaScript libraries
• added Medallia Sep 2021 · Issue trackers
• added Wheelio Sep 2021 · Widgets
• added Akamai Bot Manager Aug 2021 · Security
• added FingerprintJS Aug 2021 · Browser fingerprinting
• added Adobe Analytics Jul 2021 · Analytics
• added Adobe Experience Platform Identity Service Jul 2021 · Analytics
• added Akamai mPulse Jul 2021 · RUM
• added Bluecore Jul 2021 · Email
• added Boomerang Jul 2021 · RUM
• added ContentSquare Jul 2021 · User onboarding
• switched MyWebsite → Duda Jul 2021 · CMS
• added Facebook Pixel Jul 2021 · Analytics
• added GumGum Jul 2021 · Advertising
• switched Duda → MyWebsite Jul 2021 · CMS
• added TikTok Pixel Jul 2021 · Analytics
• added Bootstrap Apr 2021 · UI frameworks
• added Genesys Cloud Apr 2021 · Email
• added Google Font API Apr 2021 · Font scripts
• dropped Adobe Analytics Mar 2021 · Analytics
• dropped HCL Commerce Mar 2021 · Ecommerce
• added Bloomreach Search & Merchandising Feb 2021 · A/B Testing
• switched Highlight.js → Choices Feb 2021 · Miscellaneous
• added Kibo Personalization Feb 2021 · A/B Testing
• added Microsoft Advertising Feb 2021 · Analytics

2020 5 added · 4 dropped

• dropped Handlebars Nov 2020 · JavaScript frameworks
• dropped Reveal.js Nov 2020 · JavaScript frameworks
• added Criteo Oct 2020 · Advertising
• added Highlight.js Jul 2020 · Miscellaneous
• added Reveal.js Jul 2020 · JavaScript frameworks
• dropped Slick Mar 2020 · JavaScript Libraries
• added Adobe Experience Manager Feb 2020 · CMS
• dropped Google Font API Feb 2020 · Font Scripts
• added Slick Jan 2020 · JavaScript Libraries

2019 22 added · 6 dropped

• dropped Adobe Experience Manager Dec 2019 · CMS
• added Google Font API Dec 2019 · Font Scripts
• dropped AdRoll Oct 2019 · Advertising Networks
• dropped Google Code Prettify Sep 2019 · Miscellaneous
• dropped Highlight.js Jul 2019 · Miscellaneous
• dropped Reveal.js Jul 2019 · JavaScript Frameworks
• added Adobe Analytics Mar 2019 · Analytics
• added Adobe Experience Manager Mar 2019 · CMS
• added AdRoll Mar 2019 · Advertising Networks
• added Akamai Mar 2019 · CDN
• added Apache HTTP Server Mar 2019 · Web Servers
• added Facebook Mar 2019 · Widgets
• added Google Analytics Mar 2019 · Analytics
• added Google Code Prettify Mar 2019 · Miscellaneous
• added Google PageSpeed Mar 2019 · Web Server Extensions
• added Google Tag Manager Mar 2019 · Tag Managers
• added Handlebars Mar 2019 · JavaScript Frameworks
• added HCL Commerce Mar 2019 · Ecommerce
• added Highlight.js Mar 2019 · Miscellaneous
• added Hotjar Mar 2019 · Analytics
• added Java Mar 2019 · Programming Languages
• added jQuery Mar 2019 · JavaScript Libraries
• dropped jQuery Migrate Mar 2019 · JavaScript Libraries
• added Modernizr Mar 2019 · JavaScript Libraries
• added RequireJS Mar 2019 · JavaScript Frameworks
• added Reveal.js Mar 2019 · JavaScript Frameworks
• added ZURB Foundation Mar 2019 · Web Frameworks
• added Handlebars Feb 2019 · JavaScript Frameworks

2018 18 added · 3 dropped

• dropped OWL Carousel Oct 2018 · Widgets
• dropped OpenSSL Sep 2018 · Web Server Extensions
• dropped Red Hat Sep 2018 · Operating Systems
• added Hotjar Jul 2018 · Analytics
• added Adobe Analytics Jun 2018 · Analytics
• added AdRoll Jun 2018 · Advertising Networks
• added Akamai Jun 2018 · CDN
• added Apache HTTP Server Jun 2018 · Web Servers
• added Facebook Jun 2018 · Widgets
• added Google Analytics Jun 2018 · Analytics
• added Google Code Prettify Jun 2018 · Miscellaneous
• added Google PageSpeed Jun 2018 · Cache Tools
• added Highlight.js Jun 2018 · Miscellaneous
• added Java Jun 2018 · Programming Languages
• added jQuery Jun 2018 · JavaScript Frameworks
• added jQuery Migrate Jun 2018 · JavaScript Frameworks
• added Modernizr Jun 2018 · JavaScript Frameworks
• added OpenSSL Jun 2018 · Web Server Extensions
• added OWL Carousel Jun 2018 · Widgets
• added Red Hat Jun 2018 · Operating Systems
• added Reveal.js Jun 2018 · JavaScript Frameworks