What powers watters.com?

Last seen Sep 2026 · 26 technologies across 16 categories

Analytics

Facebook Pixel
since Jul 2021
Google Analytics
since Jun 2018
Pinterest Conversion Tag
since Jul 2021

Cookie compliance

Osano
since Apr 2024

Email

Amazon SES
since Aug 2022
MailChimp
since Aug 2022

Font scripts

Google Font API
since May 2017

Issue trackers

Sentry
since Mar 2022

JavaScript frameworks

Vue.js
since Dec 2023

JavaScript Libraries

jQuery v2.1.4
since Jan 2016
jQuery UI v1.10.4
since Jan 2016
lit-html v2.7.5
since Jun 2024

Miscellaneous

Open Graph
since Sep 2022
PWA
since Aug 2022
Webpack
since Jul 2022

Operating Systems

Debian
since Jan 2016

PaaS

Amazon Web Services
since Sep 2021

Programming Languages

Python
since Aug 2018

Security

HSTS
since Sep 2022

Tag managers

Google Tag Manager
since Jan 2016

Web Frameworks

Bootstrap
since Jun 2018
Django
since Aug 2018

Web Servers

Apache HTTP Server v2.2.22
since Jan 2016
Nginx
since May 2017

Webmail

Apple iCloud Mail
since Mar 2025
Microsoft 365
since Aug 2022

AI Crawlers

Doesn't name any of the 33 AI crawlers we track in its robots.txt. Catch-all rules (User-agent: *) restrict some paths for every crawler, AI or not. Checked Oct 2026.

  • robots.txt found
  • llms.txt not found
  • ai.txt not found

See who blocks each AI crawler across the web

Top search keywords

KeywordPositionEst. monthly visits
bridal gown dresses #90 1,100
wtoo #1 490
willowby by watters #1 200
wedding dress #11 180
watters wedding dress #1 160
drop waist wedding dress #2 160
charmeuse dress #1 150
bridal dress designers #5 100
willowby #2 96
gown #54 95
lace wedding dress #6 92
bridal accessories #2 88
overskirt #4 86
drop waistline dress #72 70
nude wedding dress #3 65
fit and flare wedding dress #4 65
wtoo by watters charlotte #1 64
emira gown #1 64
willowby by watters #3 63
bridal gown accessories #3 63
ball gown #9 61
bridal dress size chart #8 57
satin ball gown #4 53
wtoo gowns #1 52
akino #44 47

The site's top keywords in Google (US), with the visits each one is estimated to bring per month.

Top backlinks

Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.

AI Crawlers

No AI crawlers blocked

Full breakdown

Audience

  • 55% phone
  • 46% desktop
  • United States
  • United Kingdom
  • Germany
  • Canada
  • Australia

Where the site's Chrome visitors come from, largest estimated audience first.

Open Page Rank

5.56 / 10 · ranked #151,599 of all domains

372 referring domains · OpenPageRank

Search traffic

8,000 est. monthly organic visits (US)

5,069 keywords in Google's top 30

Core Web Vitals

LCP2.1 s
INP75 ms
CLS0.2
TTFB1800 ms

Real user p75, Chrome UX Report, Aug 2026.

Page

  • Language: English (United States)
  • Weight: 8.2 MB · 81 requests
  • Structured data: OpenGraph

Homepage as crawled by the HTTP Archive, Sep 2026.

Infrastructure

  • Registered Nov 1995 (30 years) via Tucows Domains Inc., renews Nov 2026
  • Hosted on Amazon Web Services (35.168.33.210)
  • DNS: Amazon Route 53
  • Email: Microsoft 365
  • Email security: SPF (hard fail), DMARC monitor only
  • SSL: Amazon Trust Services, RSA 2048, expires Mar 2027
  • Common Crawl link graph: rank 2,383,564, 5 hosts
  • Verified with: Apple Business, Google, Meta Business, Microsoft 365, Pinterest

DNS records as swept Oct 2026, certificate as seen Oct 2026, registration from the registry's RDAP service. How the web is hosted

Subdomains

HostTechs
www.watters.com 19
retail.watters.com 7

Full technology history →
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