What powers directline.com?
Last seen Jun 2026 · 63 technologies across 30 categories
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Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| miles per year calculator | #1 | 730 |
| direct auto insurance company | #75 | 470 |
| direct line | #2 | 290 |
| direct line motor insurance | #1 | 180 |
| mileage estimator | #13 | 150 |
| tesla insurance | #78 | 130 |
| direct auto quote | #87 | 85 |
| direct auto quote | #77 | 85 |
| direct auto quote | #29 | 85 |
| direct line car insurance | #2 | 72 |
| what is annual mileage | #3 | 70 |
| how many miles are in a year | #2 | 48 |
| car keys express | #89 | 47 |
| car keys express | #89 | 47 |
| temporary car insurance | #28 | 47 |
| should dogs eat chocolate | #61 | 47 |
| contents insurance | #5 | 35 |
| how to calculate annual mileage for insurance | #1 | 33 |
| car insurance for electric vehicles | #71 | 31 |
| car insurance for electric vehicles | #71 | 31 |
| direct line building insurance | #2 | 28 |
| how to calculate miles per year | #1 | 27 |
| estimated mileage per year | #1 | 27 |
| temporary motorhome insurance | #72 | 25 |
| contact number direct line | #2 | 23 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 60% phone
- 37% desktop
- 3% tablet
United Kingdom
Ireland
Isle of Man
United States
Germany
France
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
5.63 / 10 · ranked #143,180 of all domains
327 referring domains · OpenPageRank
Search traffic
4,200 est. monthly organic visits (US)
2,689 keywords in Google's top 30
Core Web Vitals
| LCP | 1.9 s |
| INP | 100 ms |
| CLS | 0.4 |
| TTFB | 300 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English
- CDN: Amazon CloudFront
- Weight: 2.6 MB · 117 requests
- Structured data: JSON-LD, OpenGraph, Twitter Cards
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| www.cycling.directline.com | 27 |
| amends.directline.com | 25 |
| www.directline.com | 18 |
| docs.directline.com | 13 |
| personal-loans.directline.com | 11 |
| amendsonline.directline.com | 10 |
| web.directline.com | 10 |
| prod.okta.directline.com | 9 |
| select.directline.com | 5 |
| upgrade.directline.com | 5 |
| maintenance.directline.com | 4 |
Full technology history →
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Recent changes
- detected UserWay Jun 2026
- detected Wistia Mar 2026
- dropped Google Tag Manager Feb 2026