What powers hallmark.com?
Last seen Jun 2026 · 131 technologies across 44 categories
A/B Testing
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since Apr 2022
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Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| card shops near me | #1 | 68,400 |
| when is father's day when is father's day | #3 | 53,500 |
| mother's day | #2 | 36,300 |
| birthday | #4 | 16,200 |
| hallmark shop near me | #1 | 13,800 |
| hallmark card store | #1 | 13,800 |
| cards stores | #1 | 12,300 |
| hallmark ornaments | #1 | 12,300 |
| hallmark cards near me | #2 | 11,000 |
| hallmark card shop | #2 | 11,000 |
| cards | #2 | 9,800 |
| greeting cards | #1 | 9,200 |
| hallmark near me | #1 | 8,300 |
| hallmark channel streaming service | #1 | 6,700 |
| hallmark store near me | #1 | 5,500 |
| boss appreciation day | #3 | 5,400 |
| when is mothers day | #3 | 5,400 |
| anniversary gifts | #2 | 4,900 |
| sid phillips toy story | #4 | 4,500 |
| hallmark card shop | #4 | 4,500 |
| hallmark shop near me | #3 | 4,400 |
| hallmark card store | #3 | 4,400 |
| religious shops near me | #1 | 4,100 |
| card shop near me | #1 | 4,100 |
| hallmark greeting cards online | #1 | 3,700 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 67% phone
- 30% desktop
- 2% tablet
United States
Canada
Mexico
Ireland
United Arab Emirates
Hong Kong SAR China
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
7.59 / 10 · ranked #15,600 of all domains
2,244 referring domains · OpenPageRank
Search traffic
876,500 est. monthly organic visits (US)
194,544 keywords in Google's top 30
Core Web Vitals
| LCP | 2.3 s |
| INP | 150 ms |
| CLS | 0.2 |
| TTFB | 1100 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English
- CDN: Akamai
- Weight: 2.7 MB · 144 requests
- Structured data: JSON-LD, Microdata, OpenGraph
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| ideas.hallmark.com | 41 |
| my.hallmark.com | 41 |
| account.hallmark.com | 36 |
| www.dev.hallmark.com | 33 |
| www.stage.hallmark.com | 32 |
| crowdworks.hallmark.com | 31 |
| customization.hallmark.com | 29 |
| www.hallmark.com | 27 |
| explore.hallmark.com | 26 |
| corporate.hallmark.com | 25 |
| greetings.hallmark.com | 24 |
| stores.hallmark.com | 23 |
| dgstatic.hallmark.com | 22 |
| tribute.hallmark.com | 18 |
| www.preprod.hallmark.com | 15 |
| care.hallmark.com | 14 |
| ideas.dev.hallmark.com | 14 |
| www.care.hallmark.com | 14 |
| careers.hallmark.com | 13 |
| support.hallmark.com | 10 |
| keepsakecommunity.hallmark.com | 9 |
| reservation.hallmark.com | 9 |
| support-prodfix.hallmark.com | 9 |
| ownastore.hallmark.com | 7 |
Full technology history →
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Recent changes
- detected Microsoft 365 Jun 2026
- detected Exponea Apr 2026
- dropped ThreatMetrix Oct 2025
- dropped AddThis Aug 2025
- detected Akamai Aug 2025
- detected Akamai Bot Manager Aug 2025