What powers paddypower.com?
Last seen Jun 2026 · 81 technologies across 34 categories
Advertising
Analytics
Cloudflare Browser Insights
since Apr 2021
Google Analytics
since Jun 2018
Microsoft Clarity
since Feb 2024
CDN
Amazon CloudFront
since May 2019
cdnjs
since Sep 2022
Cloudflare
since Jun 2020
jQuery CDN
since Sep 2022
jsDelivr
since Jul 2020
Unpkg
since Jul 2021
CMS
Cookie compliance
OneTrust
since Sep 2020
CRM
Salesforce
since Dec 2023
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MySQL
since Aug 2018
Documentation
Zendesk
since Aug 2022
Font scripts
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Chart.js
since Dec 2020
JavaScript libraries
Live chat
LivePerson
since Jan 2019
Load balancers
Amazon ALB
since Sep 2021
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MailChimp
since Aug 2022
Xtremepush
since Jul 2020
Miscellaneous
Babel
since Mar 2020
Gravatar
since Aug 2018
HTTP/3
since Sep 2022
Open Graph
since Sep 2022
Popper
since Jan 2023
RSS
since Jul 2025
Swiper Slider
since Mar 2020
Webpack
since Jul 2018
Mobile frameworks
Operating systems
Windows Server
since Dec 2019
PaaS
Amazon Web Services
since Feb 2019
Automattic
since Apr 2021
Azure
since Aug 2021
WordPress.com
since Sep 2022
Page builders
WordPress Site Editor
since Jul 2025
Performance
Priority Hints
since Jan 2023
Personalisation
Movable Ink
since Jul 2021
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since Jul 2021
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Nginx
since Aug 2018
RUM
Datadog
since Jul 2021
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Cloudflare Bot Management
since Oct 2021
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since Sep 2022
PerimeterX
since Jul 2021
reCAPTCHA
since Oct 2018
SEO
Tag managers
Google Tag Manager
since May 2018
UI frameworks
Animate.css
since Dec 2020
Video players
YouTube
since Jun 2019
Web frameworks
Microsoft ASP.NET
since Dec 2019
Web servers
Apache HTTP Server
since Aug 2018
IIS
since Dec 2019
Webmail
Apple iCloud Mail
since Nov 2024
Widgets
Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| paddy | #4 | 1,600 |
| paddy power | #1 | 1,500 |
| paddy power | #1 | 1,500 |
| la liga spain fixtures | #80 | 1,400 |
| american football | #44 | 770 |
| masters golf leaderboard | #89 | 710 |
| w/v | #75 | 630 |
| la liga fixtures | #67 | 420 |
| the open championship | #73 | 320 |
| andrew james clutterbuck | #76 | 280 |
| racing | #39 | 260 |
| premier league betting odds | #5 | 160 |
| premier league odds | #6 | 150 |
| nfl mvp odds | #28 | 120 |
| arsenal v wolves | #63 | 100 |
| italian coppa | #85 | 100 |
| english league 1 | #97 | 100 |
| english league 1 | #31 | 100 |
| pl matches | #25 | 78 |
| nfl odds | #21 | 76 |
| nba championship odds | #20 | 73 |
| wolves v fulham | #65 | 70 |
| betfair | #45 | 70 |
| r7 | #96 | 70 |
| novices | #76 | 70 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 86% phone
- 12% desktop
- 2% tablet
United Kingdom
Ireland
Malta
Jersey
Isle of Man
Guernsey
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
7.28 / 10 · ranked #29,239 of all domains
1,527 referring domains · OpenPageRank
Search traffic
18,900 est. monthly organic visits (US)
17,880 keywords in Google's top 30
Core Web Vitals
| LCP | 2.4 s |
| INP | 325 ms |
| CLS | 1.6 |
| TTFB | 300 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English (United States)
- CDN: Cloudflare
- Weight: 4.7 MB · 166 requests
- WordPress theme: twentytwentyfive (child: paddypower-2025) · all themes
- Structured data: JSON-LD, OpenGraph, Twitter Cards
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| news.paddypower.com | 32 |
| responsiblegaming.paddypower.com | 26 |
| safergambling.paddypower.com | 24 |
| hitthespot.paddypower.com | 19 |
| helpcenter.paddypower.com | 18 |
| beatthedrop.paddypower.com | 17 |
| retailcareers.paddypower.com | 16 |
| fantasy.paddypower.com | 15 |
| support.paddypower.com | 15 |
| register.paddypower.com | 13 |
| partnerships.paddypower.com | 12 |
| promos.paddypower.com | 12 |
| images.paddypower.com | 11 |
| mpoker.paddypower.com | 11 |
| myactivity.paddypower.com | 11 |
| playerprotection.paddypower.com | 11 |
| bet-calculator.paddypower.com | 10 |
| betcalculator.paddypower.com | 10 |
| bingo.paddypower.com | 10 |
| vegas.paddypower.com | 10 |
| myaccount.paddypower.com | 9 |
| games.paddypower.com | 8 |
| poker.paddypower.com | 8 |
| identitysso.paddypower.com | 7 |
Full technology history →
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Recent changes
- dropped Cart Functionality Dec 2025
- dropped Modern Image Formats Dec 2025
- dropped Performance Lab Dec 2025
- dropped Enhanced Responsive Images Nov 2025
- dropped Image Prioritizer Nov 2025
- dropped New Relic Nov 2025
- dropped Optimization Detective Nov 2025
- dropped Partytown Nov 2025
- dropped Speculative Loading Nov 2025
- dropped Web Worker Offloading Nov 2025
- detected Amazon CloudWatch RUM Oct 2025
- detected Cart Functionality Oct 2025
- dropped W3 Total Cache Oct 2025
- dropped Jetpack Sep 2025
- dropped Cart Functionality Aug 2025
- detected Enhanced Responsive Images Aug 2025
- detected Image Prioritizer Aug 2025
- dropped jQuery UI Aug 2025
- detected Modern Image Formats Aug 2025
- detected Optimization Detective Aug 2025
- detected Partytown Aug 2025
- detected Performance Lab Aug 2025
- detected Speculative Loading Aug 2025
- detected Web Worker Offloading Aug 2025