Advertising
136 technologies tracked in this category.
| # | Technology | WebsitesSites | Monthly changeChange | High authority | Share of tracked |
|---|---|---|---|---|---|
| 1 | Google AdSense | 2,251,071 | −12,560 | 3,297 | 5.05% |
| 2 | Microsoft Advertising | 1,085,049 | −1,625 | 9,035 | 2.43% |
| 3 | Twitter Ads | 641,398 | −5,301 | 5,949 | 1.44% |
| 4 | Google Publisher Tag | 265,848 | −1,344 | 5,411 | 0.60% |
| 5 | AppNexus | 205,423 | −2,667 | 2,747 | 0.46% |
| 6 | Criteo | 191,459 | +352 | 2,755 | 0.43% |
| 7 | Prebid | 169,452 | −293 | 3,117 | 0.38% |
| 8 | 33Across | 162,362 | −3,013 | 765 | 0.36% |
| 9 | ID5 | 132,800 | −247 | 2,944 | 0.30% |
| 10 | Amazon Advertising | 128,598 | −757 | 2,700 | 0.29% |
| 11 | Rubicon Project | 126,763 | −7,674 | 2,223 | 0.28% |
| 12 | OpenX | 120,246 | −6,633 | 2,101 | 0.27% |
| 13 | PubMatic | 119,364 | −6,151 | 2,181 | 0.27% |
| 14 | Taboola | 107,263 | −343 | 1,607 | 0.24% |
| 15 | DTScout | 86,372 | −178 | 52 | 0.19% |
| 16 | ADFOX | 81,462 | −244 | 272 | 0.18% |
| 17 | AdRoll | 79,132 | +248 | 637 | 0.18% |
| 18 | theTradeDesk | 77,243 | −921 | 1,864 | 0.17% |
| 19 | DoubleClick Ad Exchange (AdX) | 74,717 | −422 | 159 | 0.17% |
| 20 | DoubleClick for Publishers (DFP) | 73,000 | −383 | 1,076 | 0.16% |
| 21 | TripleLift | 65,650 | −6,897 | 1,189 | 0.15% |
| 22 | Google Ads | 62,400 | −313 | 1,042 | 0.14% |
| 23 | Reddit Ads | 59,500 | +2,773 | 2,469 | 0.13% |
| 24 | Simpli.fi | 50,587 | −224 | 500 | 0.11% |
| 25 | Sovrn | 49,233 | −15 | 14 | 0.11% |
| 26 | Snap Pixel | 44,074 | −65 | 22 | 0.10% |
| 27 | GumGum | 43,883 | −1,618 | 241 | 0.10% |
| 28 | Yahoo Advertising | 39,225 | −348 | 862 | 0.09% |
| 29 | WordAds | 37,749 | −124 | 10 | 0.08% |
| 30 | Media.net | 31,546 | −30 | 78 | 0.07% |
| 31 | MGID | 31,471 | −341 | 122 | 0.07% |
| 32 | Linkedin Ads | 28,912 | +762 | 1,422 | 0.06% |
| 33 | Smart Ad Server | 28,804 | −281 | 418 | 0.06% |
| 34 | Tapad | 28,490 | +93 | 860 | 0.06% |
| 35 | Yandex.Direct | 27,587 | +34 | 46 | 0.06% |
| 36 | Teads | 26,346 | −16 | 395 | 0.06% |
| 37 | Adform | 23,578 | −284 | 351 | 0.05% |
| 38 | DoubleClick Campaign Manager (DCM) | 20,820 | −57 | 391 | 0.05% |
| 39 | JuicyAds | 20,449 | −35 | 27 | 0.05% |
| 40 | TrafficStars | 19,253 | +278 | 10 | 0.04% |
| 41 | Mediavine | 13,866 | +76 | 89 | 0.03% |
| 42 | AdRiver | 13,403 | +60 | 97 | 0.03% |
| 43 | ExoClick | 12,610 | −10 | 17 | 0.03% |
| 44 | Infolinks | 12,393 | −4 | 250 | 0.03% |
| 45 | Utiq | 11,331 | −59 | 238 | 0.03% |
| 46 | Sizmek | 10,108 | −130 | 95 | 0.02% |
| 47 | TVSquared | 10,010 | −2 | 279 | 0.02% |
| 48 | AdThrive | 8,683 | +14 | 216 | 0.02% |
| 49 | Sharethrough | 8,201 | −50 | 94 | 0.02% |
| 50 | STN Video | 7,046 | 0 | 23 | 0.02% |
| 51 | Yektanet | 6,834 | −9 | 1 | 0.02% |
| 52 | AdScale | 5,616 | −18 | 2 | 0.01% |
| 53 | Rakuten Advertising | 5,095 | +16 | 153 | 0.01% |
| 54 | Basis Technologies | 4,899 | −21 | 180 | 0.01% |
| 55 | VDX.tv | 4,840 | +7 | 30 | 0.01% |
| 56 | APPLOVIN | 4,693 | −67 | 73 | 0.01% |
| 57 | Nextdoor Ads | 4,629 | −20 | 133 | 0.01% |
| 58 | Geniee | 4,581 | −178 | 67 | 0.01% |
| 59 | AD EBiS | 4,503 | −39 | 159 | 0.01% |
| 60 | FreakOut | 4,434 | −20 | 135 | 0.01% |
| 61 | DoubleVerify | 4,292 | +13 | 50 | 0.01% |
| 62 | Dealer Spike | 4,135 | −2 | 0 | 0.01% |
| 63 | Ad Lightning | 3,659 | +62 | 176 | 0.01% |
| 64 | Broadstreet | 3,627 | −72 | 76 | 0.01% |
| 65 | Integral Ad Science | 3,268 | −301 | 328 | 0.01% |
| 66 | i-mobile | 3,186 | −17 | 68 | 0.01% |
| 67 | Hashtag Labs | 2,819 | −3 | 222 | 0.01% |
| 68 | BuySellAds | 2,386 | −4 | 89 | 0.01% |
| 69 | PurpleAds | 2,305 | −13 | 7 | 0.01% |
| 70 | Podsights | 2,234 | −18 | 140 | 0.01% |
| 71 | AcuityAds | 2,190 | −72 | 81 | 0.00% |
| 72 | Nativo | 2,045 | −11 | 199 | 0.00% |
| 73 | SHE Media | 2,026 | −30 | 27 | 0.00% |
| 74 | AdOcean | 1,945 | −32 | 38 | 0.00% |
| 75 | Kevel | 1,795 | −9 | 42 | 0.00% |
| 76 | Amobee | 1,669 | −47 | 60 | 0.00% |
| 77 | Aniview Ad Server | 1,411 | −129 | 32 | 0.00% |
| 78 | Primis | 1,350 | −17 | 98 | 0.00% |
| 79 | VerticalScope | 1,184 | +16 | 2 | 0.00% |
| 80 | DoubleClick Floodlight | 1,143 | +7 | 24 | 0.00% |
| 81 | RevJet | 1,084 | −22 | 1 | 0.00% |
| 82 | Zanox | 912 | +4 | 3 | 0.00% |
| 83 | Vidazoo | 904 | −48 | 28 | 0.00% |
| 84 | Adalyser | 870 | −10 | 44 | 0.00% |
| 85 | Admixer | 863 | −10 | 10 | 0.00% |
| 86 | Carbon Ads | 841 | −1 | 60 | 0.00% |
| 87 | Tatari | 839 | −12 | 52 | 0.00% |
| 88 | Sublime | 835 | −19 | 25 | 0.00% |
| 89 | EthicalAds | 771 | +6 | 60 | 0.00% |
| 90 | Assertive Yield | 721 | −1 | 3 | 0.00% |
| 91 | Adverticum | 697 | −6 | 6 | 0.00% |
| 92 | PubGuru | 672 | −5 | 0 | 0.00% |
| 93 | MainAd | 617 | −8 | 26 | 0.00% |
| 94 | Verizon Media | 590 | 0 | 5 | 0.00% |
| 95 | Unruly | 579 | −14 | 13 | 0.00% |
| 96 | LKQD | 515 | 0 | 0 | 0.00% |
| 97 | Sortable | 436 | +15 | 12 | 0.00% |
| 98 | LiveRamp DPM | 408 | +3 | 24 | 0.00% |
| 99 | Klickly | 364 | 0 | 0 | 0.00% |
| 100 | snigel AdEngine | 358 | −7 | 15 | 0.00% |
| 101 | Anetwork | 354 | −1 | 0 | 0.00% |
| 102 | Open AdStream | 341 | −2 | 20 | 0.00% |
| 103 | Chitika | 318 | −1 | 2 | 0.00% |
| 104 | Adloox | 293 | −3 | 11 | 0.00% |
| 105 | Project Wonderful | 291 | −4 | 1 | 0.00% |
| 106 | Audiohook | 284 | −9 | 10 | 0.00% |
| 107 | District M | 272 | −1 | 0 | 0.00% |
| 108 | SpotX | 264 | +6 | 28 | 0.00% |
| 109 | Header Bidding Ai | 241 | −1 | 0 | 0.00% |
| 110 | Advert Stream | 228 | −2 | 0 | 0.00% |
| 111 | Yieldlab | 216 | 0 | 3 | 0.00% |
| 112 | AdBridg | 206 | −1 | 10 | 0.00% |
| 113 | FirstImpression.io | 190 | +16 | 11 | 0.00% |
| 114 | Admo.tv | 175 | +6 | 0 | 0.00% |
| 115 | AdRecover | 163 | −5 | 8 | 0.00% |
| 116 | Dianomi | 145 | +5 | 15 | 0.00% |
| 117 | OpenWeb | 142 | +2 | 4 | 0.00% |
| 118 | SabaVision | 110 | 0 | 0 | 0.00% |
| 119 | Titan | 103 | −3 | 8 | 0.00% |
| 120 | The Arena Group | 97 | −1 | 1 | 0.00% |
| 121 | Adcash | 74 | −1 | 3 | 0.00% |
| 122 | Beeswax | 65 | −1 | 0 | 0.00% |
| 123 | Container Media Group | 59 | −1 | 2 | 0.00% |
| 124 | Cluep | 57 | −3 | 1 | 0.00% |
| 125 | Automatad | 56 | 0 | 5 | 0.00% |
| 126 | AnyClip | 54 | −18 | 1 | 0.00% |
| 127 | Advally | 50 | −3 | 2 | 0.00% |
| 128 | Adnegah | 36 | 0 | 0 | 0.00% |
| 129 | Wazimo | 32 | 0 | 0 | 0.00% |
| 130 | Zeus Technology | 23 | −1 | 1 | 0.00% |
| 131 | Fusion Ads | 22 | 0 | 0 | 0.00% |
| 132 | MadAdsMedia | 22 | 0 | 0 | 0.00% |
| 133 | Veoxa | 11 | −1 | 1 | 0.00% |
| 134 | BittAds | 5 | −1 | 0 | 0.00% |
| 135 | AdInfinity | 4 | 0 | 0 | 0.00% |
| 136 | Epom | 2 | 0 | 0 | 0.00% |
Websites and share count all tracked domains. Monthly change compares the sites observed in the two newest crawl months, a month-scoped measure that differs from the tracked total. High authority counts the technology's sites at Open Page Rank 7 or higher, a tier of about 46,000 domains web-wide.