What powers ewg.org?
Last seen Jun 2026 · 70 technologies across 27 categories
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Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| environmental working group | #1 | 27,500 |
| nugg | #9 | 27,500 |
| dimethicone | #1 | 10,100 |
| dirty dozen | #1 | 10,100 |
| ewg skin deep | #1 | 10,100 |
| phenoxyethanol | #1 | 8,200 |
| best water filtration | #2 | 6,600 |
| sodium lauryl sulfate | #4 | 6,000 |
| fd and c red 40 | #5 | 5,800 |
| best home water filtration | #3 | 5,400 |
| environmental working group skin deep | #2 | 5,400 |
| best spf for face | #2 | 4,900 |
| propylene glycol | #4 | 4,900 |
| polysorbate 80 | #2 | 4,400 |
| cocamidopropyl betaine | #1 | 3,700 |
| best water purification system | #2 | 3,600 |
| environmental | #2 | 3,300 |
| trisodium phosphate | #13 | 3,200 |
| dirty dozen | #3 | 3,200 |
| benzyl alcohol | #2 | 2,900 |
| benzalkonium chloride | #2 | 2,900 |
| best pitcher filter | #3 | 2,600 |
| best water filtration pitcher | #3 | 2,600 |
| parts per trillion | #3 | 2,600 |
| parts per trillion | #3 | 2,600 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 59% phone
- 39% desktop
- 1% tablet
United States
United Kingdom
Canada
Australia
South Korea
Singapore
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
8.45 / 10 · ranked #2,834 of all domains
9,424 referring domains · OpenPageRank
Search traffic
1,110,500 est. monthly organic visits (US)
465,282 keywords in Google's top 30
Core Web Vitals
| LCP | 1.4 s |
| INP | 125 ms |
| CLS | 0 |
| TTFB | 700 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English (United States)
- CDN: Amazon CloudFront
- Weight: 0.1 MB · 10 requests
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| www.ewg.org | 32 |
| conservation.ewg.org | 31 |
| farm.ewg.org | 27 |
| verified-portal.ewg.org | 20 |
| donors.ewg.org | 18 |
| act.ewg.org | 17 |
| jobs.ewg.org | 17 |
| secure.ewg.org | 12 |
Full technology history →
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Recent changes
- detected Amazon CloudFront Jun 2026
- detected Branch Jan 2026
- detected Microsoft Clarity Nov 2025
- dropped Amazon Associates Sep 2025
- dropped Imperva Sep 2025