What powers 
zillow.com?
Last seen Sep 2026 · 78 technologies across 30 categories
A/B Testing
Advertising
Analytics
Authentication
Caching
CDN
CMS
Cookie compliance
CRM
Databases
Font scripts
Issue trackers
JavaScript frameworks
JavaScript libraries
Load balancers
Marketing automation
Miscellaneous
PaaS
Personalisation
Programming languages
Reverse proxies
Security
Segmentation
SEO
Tag managers
Video players
Web servers
Webmail
Widgets
AI Crawlers
Doesn't mention any of the 33 AI crawlers we track in its robots.txt; all are allowed by default. Checked Nov 2026.
- robots.txt found
- llms.txt not found
- ai.txt not found
- Oct 2026 ai2bot removed from robots.txt
- Oct 2026 youbot removed from robots.txt
- Oct 2026 meta-externalagent removed from robots.txt
- Oct 2026 *: Allowed (was Restricted)
- Oct 2026 applebot-extended removed from robots.txt
- Oct 2026 amazonbot removed from robots.txt
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
AI Crawlers
No AI crawlers blocked
Audience
- 61% phone
- 38% desktop
- 1% tablet
United States
Canada
Philippines
United Kingdom
Nigeria
Mexico
Where the site's Chrome visitors come from, largest estimated audience first.
Open Page Rank
8.68 / 10 · ranked #1,175 of all domains
16,991 referring domains · OpenPageRank
Search traffic
23,066,400 est. monthly organic visits (US)
5,851,755 keywords in Google's top 30
Core Web Vitals
| LCP | 2 s |
| INP | 175 ms |
| CLS | 0.05 |
| TTFB | 1000 ms |
Real user p75, Chrome UX Report, Sep 2026.
Organisation
- Zillow
- Founded: 2006
- Country: United States
From Wikidata (CC0).
Infrastructure
- Registered Sep 2004 (22 years) via GoDaddy Corporate Domains, LLC, renews Nov 2028
- Hosted on Amazon Web Services (54.230.253.2)
- DNS: Amazon Route 53
- Email: Google Workspace
- Email security: SPF (soft fail), DMARC quarantine, CAA, BIMI
- SSL: Amazon Trust Services, RSA 2048, expires Feb 2027
- Common Crawl link graph: rank 1,146, 37 hosts
- Verified with: Adobe, Apple Business, Atlassian, DocuSign, Google, Meta Business, Slack
DNS records as swept Oct 2026, certificate as seen Oct 2026, registration from the registry's RDAP service. How the web is hosted
Subdomains
| Host | Techs |
|---|---|
| links.zillow.com | 44 |
| www.zillow.com | 42 |
| premieragent.zillow.com | 37 |
| confirmation.zillow.com | 27 |
| mail.zillow.com | 27 |
| mortgage.zillow.com | 27 |
| grow.zillow.com | 21 |
| zillow.com | 18 |
| qp.zillow.com | 16 |
| mediamanager.zillow.com | 15 |