What powers bettycrocker.com?
Last seen Jun 2026 · 52 technologies across 23 categories
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Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| pineapple upside down cake | #2 | 16,400 |
| peanut butter blossoms | #2 | 11,000 |
| peanut butter blossoms | #2 | 11,000 |
| bisquick | #2 | 6,600 |
| submarine sandwich | #6 | 5,600 |
| dumplings using bisquick | #2 | 5,400 |
| betty crocker cake mix | #1 | 5,100 |
| recipes using bisquick | #1 | 5,100 |
| baking powder replacement | #2 | 4,900 |
| bisquick pancake recipe | #1 | 4,100 |
| how can i make buttermilk | #6 | 3,700 |
| betty crocker cookbook | #1 | 3,700 |
| betty crocker brownie mix | #1 | 3,400 |
| funnel cake | #5 | 3,200 |
| chocolate milkshake drink | #1 | 3,000 |
| chocolate milkshake drink | #1 | 3,000 |
| calavera skull | #6 | 2,300 |
| beef loaf recipe | #18 | 2,200 |
| bisquick dumpling recipe | #2 | 2,200 |
| russian tea cakes | #2 | 2,200 |
| betty crocker banana bread recipe | #1 | 2,000 |
| mixed cake box | #1 | 2,000 |
| meatloaf recipes | #3 | 2,000 |
| bisquick strawberry shortcake recipe | #2 | 1,800 |
| turtle bread | #2 | 1,800 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 76% phone
- 20% desktop
- 3% tablet
United States
Canada
Australia
South Africa
Ireland
United Arab Emirates
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
7.47 / 10 · ranked #18,389 of all domains
2,655 referring domains · OpenPageRank
Search traffic
581,900 est. monthly organic visits (US)
223,446 keywords in Google's top 30
Core Web Vitals
| LCP | 2 s |
| INP | 150 ms |
| CLS | 0 |
| TTFB | 900 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English (United States)
- CDN: Vercel
- Weight: 2.5 MB · 63 requests
- Structured data: OpenGraph, Twitter Cards
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| origin-www.bettycrocker.com | 38 |
| d.content.bettycrocker.com | 37 |
| www.bettycrocker.com | 35 |
| shop.bettycrocker.com | 13 |
| view.email.bettycrocker.com | 3 |
Full technology history →
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Recent changes
- detected Wurfl Apr 2026
- dropped Primis Nov 2025
- dropped DoubleClick for Publishers (DFP) Sep 2025
- detected Primis Sep 2025
- detected Adobe Audience Manager Aug 2025
- detected PubMatic Aug 2025
- detected TripleLift Aug 2025