What powers nymag.com?
Last seen Jun 2026 · 91 technologies across 34 categories
A/B Testing
Google Optimize
since Feb 2021
Advertising
33Across
since Oct 2023
Amazon Advertising
since Jun 2021
AppNexus
since May 2022
Criteo
since Jun 2023
DoubleClick for Publishers (DFP)
since Jun 2018
Google AdSense
since Jun 2018
Google Publisher Tag
since Feb 2021
Microsoft Advertising
since Feb 2021
PubMatic
since May 2022
Reddit Ads
since Jun 2022
Rubicon Project
since Jan 2021
TripleLift
since May 2022
Twitter Ads
since Apr 2021
Analytics
Chartbeat
since Jun 2018
comScore
since Aug 2023
Facebook Pixel
since Jun 2021
Google Ads Conversion Tracking
since Jul 2021
Google Analytics
since Jun 2018
Google Analytics Enhanced eCommerce
since Aug 2018
Hotjar
since Apr 2020
Microsoft Clarity
since Feb 2022
Moat
since Feb 2021
Optimizely
since Jun 2018
Oracle Moat Measurement
since Oct 2023
Parse.ly
since Jan 2019
Pinterest Conversion Tag
since Aug 2021
Profitwell
since May 2023
Snowplow Analytics
since Jul 2023
TikTok Pixel
since Oct 2021
Authentication
Apple Sign-in
since Dec 2024
Facebook Login
since Jun 2021
Caching
Varnish
since Jun 2018
CDN
Amazon S3
since Dec 2018
cdnjs
since Feb 2022
Cloudflare
since Jun 2023
Fastly
since Feb 2022
Google Cloud CDN
since Aug 2023
jsDelivr
since Nov 2023
CMS
Adobe Experience Manager
since Aug 2018
Comment Systems
Livefyre
since Aug 2018
Cookie compliance
OneTrust
since Oct 2024
Databases
MariaDB
since Aug 2023
Documentation
Zendesk
since Aug 2022
Ecommerce
Cart Functionality
since Jan 2022
Fourthwall
since Aug 2023
Google Workspace
since Jul 2023
Mailgun
since Aug 2022
Font Scripts
Google Font API
since Jun 2023
IaaS
Google Cloud
since Aug 2023
Issue trackers
Sentry
since Aug 2020
JavaScript Libraries
Load balancers
Amazon ALB
since Apr 2023
Marketing automation
Sailthru
since Apr 2021
Miscellaneous
Admiral
since Sep 2024
HTTP/3
since Sep 2022
Open Graph
since Sep 2022
Permutive
since Jun 2021
PWA
since May 2025
Operating Systems
CentOS
since Apr 2018
PaaS
Amazon Web Services
since Apr 2019
GitHub Pages
since Feb 2022
Payment processors
Performance
Priority Hints
since Mar 2026
Programming languages
Reverse proxies
Envoy
since Aug 2023
Security
Segmentation
Adobe Audience Manager
since Jan 2023
Tag managers
Google Tag Manager
since Apr 2018
Video Players
Web frameworks
Ruby on Rails
since Feb 2022
Web servers
Webmail
Apple iCloud Mail
since Mar 2025
Widgets
Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| labubu | #12 | 45,900 |
| charlie kirk | #49 | 23,300 |
| sephora | #16 | 16,100 |
| pomera | #7 | 11,500 |
| vt country store | #4 | 10,900 |
| strategist | #1 | 10,100 |
| lululemon | #82 | 9,600 |
| eight sleep | #4 | 8,200 |
| the cut magazine | #3 | 7,200 |
| anthropologie | #13 | 6,600 |
| light phone | #2 | 6,000 |
| father's day 2025 | #17 | 5,200 |
| night mouthguard | #3 | 3,900 |
| diller barry | #3 | 3,900 |
| walgreens photo | #74 | 3,800 |
| great xmas gift ideas | #1 | 3,700 |
| the cut magazine | #5 | 3,500 |
| quince | #24 | 3,200 |
| black friday and cyber monday deals | #2 | 2,900 |
| popular gifts for teenage guys | #2 | 2,900 |
| best digital camera | #4 | 2,700 |
| yankees red sox rivalry | #5 | 2,600 |
| bedjet | #6 | 2,500 |
| new york crossword puzzle | #5 | 2,300 |
| poached eggs egg poacher | #2 | 2,200 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 58% phone
- 40% desktop
- 2% tablet
United States
Canada
India
United Kingdom
Spain
Netherlands
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
8.73 / 10 · ranked #1,001 of all domains
21,337 referring domains · OpenPageRank
Search traffic
1,058,600 est. monthly organic visits (US)
638,530 keywords in Google's top 30
Core Web Vitals
| LCP | 1.3 s |
| INP | 125 ms |
| CLS | 0 |
| TTFB | 500 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English
- CDN: Fastly
- Weight: 9.5 MB · 207 requests
- Structured data: JSON-LD, Microdata, OpenGraph, Twitter Cards
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| link.nymag.com | 38 |
| subs.nymag.com | 38 |
| login.nymag.com | 37 |
| linkst.nymag.com | 36 |
| linkdi.nymag.com | 35 |
| media.nymag.com | 35 |
| nymag.com | 35 |
| shop.nymag.com | 25 |
| amp.nymag.com | 19 |
| my.nymag.com | 17 |
| www.nymag.com | 14 |
| help.nymag.com | 12 |
| mediakit.nymag.com | 8 |
| imgs.nymag.com | 7 |
Full technology history →
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Recent changes
- dropped Microsoft ASP.NET Mar 2026
- detected Priority Hints Mar 2026
- dropped Microsoft ASP.NET Sep 2025