Technology history for u.gg

2026 4 added · 6 dropped · 1 switched

• added Cart Functionality Jun 2026 · Ecommerce
• dropped GumGum Jun 2026 · Advertising
• added HTTP/3 Jun 2026 · Miscellaneous
• dropped Nginx Jun 2026 · Web servers
• dropped Ubuntu Jun 2026 · Operating systems
• switched Amazon ALB → Amazon ELB May 2026 · Load balancers
• added jQuery May 2026 · JavaScript libraries
• added Wunderkind May 2026 · Marketing automation
• dropped Microsoft ASP.NET Apr 2026 · Web frameworks
• dropped 33Across Jan 2026 · Advertising
• dropped Conversant Consent Tool Jan 2026 · Cookie compliance

2025 5 added · 5 dropped

• added Amazon ALB Nov 2025 · Load balancers
• added GumGum Sep 2025 · Advertising
• added jsDelivr Sep 2025 · CDN
• dropped GumGum Aug 2025 · Advertising
• added 33Across Feb 2025 · Advertising
• dropped Amplitude Jan 2025 · Analytics
• dropped Cart Functionality Jan 2025 · Ecommerce
• dropped Google Analytics Enhanced eCommerce Jan 2025 · Analytics
• dropped Lodash Jan 2025 · JavaScript libraries
• added Microsoft ASP.NET Jan 2025 · Web frameworks

2024 17 added · 6 dropped · 1 switched

• dropped Oracle Moat Measurement Dec 2024 · Analytics
• dropped 33Across Oct 2024 · Advertising
• dropped Microsoft ASP.NET Oct 2024 · Web frameworks
• dropped jQuery Sep 2024 · JavaScript libraries
• dropped GumGum Jul 2024 · Advertising
• switched Loglib → comScore Jun 2024 · Analytics
• added Microsoft ASP.NET Jun 2024 · Web frameworks
• added 33Across May 2024 · Advertising
• added Adobe Audience Manager May 2024 · Segmentation
• added Cloudflare May 2024 · CDN
• added Cloudflare Bot Management May 2024 · Security
• added Conversant Consent Tool May 2024 · Cookie compliance
• added DoubleClick Campaign Manager (DCM) May 2024 · Advertising
• added Funding Choices May 2024 · Cookie compliance
• added Google AdSense May 2024 · Advertising
• added GumGum May 2024 · Advertising
• added ID5 May 2024 · Advertising
• added jQuery May 2024 · JavaScript libraries
• added Loglib May 2024 · Analytics
• added Oracle Moat Measurement May 2024 · Analytics
• added Rubicon Project May 2024 · Advertising
• added Snowplow Analytics May 2024 · Analytics
• added TripleLift May 2024 · Advertising
• dropped comScore Mar 2024 · Analytics

2023 15 added · 15 dropped · 1 switched

• dropped 33Across Dec 2023 · Advertising
• dropped Ad Lightning Dec 2023 · Advertising
• dropped Adobe Audience Manager Dec 2023 · Segmentation
• dropped Cart Functionality Dec 2023 · Ecommerce
• dropped Conversant Consent Tool Dec 2023 · Cookie compliance
• dropped Google AdSense Dec 2023 · Advertising
• dropped Google Analytics Enhanced eCommerce Dec 2023 · Analytics
• dropped Permutive Dec 2023 · Miscellaneous
• dropped Rubicon Project Dec 2023 · Advertising
• dropped Snowplow Analytics Dec 2023 · Analytics
• dropped Taboola Dec 2023 · Advertising
• dropped Tapad Dec 2023 · Advertising
• dropped TripleLift Dec 2023 · Advertising
• added 33Across Oct 2023 · Advertising
• added Ad Lightning Oct 2023 · Advertising
• added Conversant Consent Tool Oct 2023 · Cookie compliance
• added Google AdSense Oct 2023 · Advertising
• added Permutive Oct 2023 · Miscellaneous
• added Snowplow Analytics Oct 2023 · Analytics
• added Taboola Oct 2023 · Advertising
• added TripleLift Oct 2023 · Advertising
• added Adobe Audience Manager Sep 2023 · Segmentation
• added Cart Functionality Sep 2023 · Ecommerce
• added Google Analytics Enhanced eCommerce Sep 2023 · Analytics
• added Rubicon Project Sep 2023 · Advertising
• added Tapad Sep 2023 · Advertising
• added Datadog Aug 2023 · RUM
• dropped Google Optimize Aug 2023 · A/B Testing
• dropped C Apr 2023 · Programming languages
• switched Google Ads Conversion Tracking → Amplitude Mar 2023 · Analytics
• added C Feb 2023 · Programming languages

2022 27 added · 12 dropped

• dropped 33Across Dec 2022 · Advertising
• dropped Ad Lightning Dec 2022 · Advertising
• dropped GumGum Dec 2022 · Advertising
• dropped Permutive Dec 2022 · Miscellaneous
• dropped Quantcast Choice Dec 2022 · Cookie compliance
• dropped Rubicon Project Dec 2022 · Advertising
• dropped TripleLift Dec 2022 · Advertising
• added 33Across Sep 2022 · Advertising
• added GumGum Sep 2022 · Advertising
• added Open Graph Sep 2022 · Miscellaneous
• added Ad Lightning Aug 2022 · Advertising
• added Amazon Web Services Aug 2022 · PaaS
• added comScore Aug 2022 · Analytics
• added core-js Aug 2022 · JavaScript libraries
• added Google Ads Conversion Tracking Aug 2022 · Analytics
• added Google Optimize Aug 2022 · A/B Testing
• added Google Workspace Aug 2022 · Webmail
• added Loadable-Components Aug 2022 · JavaScript libraries
• added Lodash Aug 2022 · JavaScript libraries
• added Nginx Aug 2022 · Web servers
• added OpenX Aug 2022 · Advertising
• added PayPal Marketing Solutions Aug 2022 · Analytics
• added Permutive Aug 2022 · Miscellaneous
• added PWA Aug 2022 · Miscellaneous
• added Quantcast Choice Aug 2022 · Cookie compliance
• added Rubicon Project Aug 2022 · Advertising
• added TripleLift Aug 2022 · Advertising
• added Ubuntu Aug 2022 · Operating systems
• dropped 33Across Jul 2022 · Advertising
• dropped Adobe Audience Manager Jun 2022 · Segmentation
• dropped Cloudflare May 2022 · CDN
• dropped Cloudflare Bot Management May 2022 · Security
• added Ad Lightning Apr 2022 · Advertising
• added Adobe Audience Manager Apr 2022 · Segmentation
• added comScore Apr 2022 · Analytics
• added Loadable-Components Apr 2022 · JavaScript libraries
• added Permutive Apr 2022 · Miscellaneous
• added Quantcast Choice Apr 2022 · Cookie compliance
• dropped Google AdSense Jan 2022 · Advertising

2021 13 added · 4 dropped

• dropped Moat Dec 2021 · Analytics
• dropped Quantcast Choice Oct 2021 · Cookie compliance
• added Google Ads Conversion Tracking Aug 2021 · Analytics
• added Moat Aug 2021 · Analytics
• added Google AdSense Jul 2021 · Advertising
• added Google Optimize Jul 2021 · A/B Testing
• added Lodash Jul 2021 · JavaScript libraries
• added OpenX Jul 2021 · Advertising
• added Quantcast Choice Jul 2021 · Cookie compliance
• added Rubicon Project Jul 2021 · Advertising
• added TripleLift Jul 2021 · Advertising
• added Amazon Advertising Jun 2021 · Advertising
• added Nginx May 2021 · Web servers
• added Ubuntu May 2021 · Operating systems
• dropped Google AdSense Feb 2021 · Advertising
• added Google Publisher Tag Feb 2021 · Advertising
• dropped Firebase Jan 2021 · Databases

2020 5 added · 2 dropped

• added AppNexus Dec 2020 · Advertising
• dropped DoubleClick for Publishers (DFP) Dec 2020 · Advertising
• added PubMatic Dec 2020 · Advertising
• added DoubleClick for Publishers (DFP) Aug 2020 · Advertising
• added PayPal Aug 2020 · Payment processors
• added Prebid Aug 2020 · Advertising
• dropped Quantcast Measure Feb 2020 · Analytics

2019 17 added · 7 dropped

• dropped DoubleClick for Publishers (DFP) Dec 2019 · Advertising Networks
• dropped Prebid Dec 2019 · Advertising Networks
• added Criteo Nov 2019 · Advertising Networks
• added Quantcast Measure Sep 2019 · Analytics
• added reCAPTCHA Jun 2019 · Captchas
• added Stripe Jun 2019 · Payment Processors
• dropped Amazon CloudFront May 2019 · CDN
• dropped Amazon S3 May 2019 · Miscellaneous
• dropped Amazon Web Services May 2019 · PaaS
• added Express Apr 2019 · Web Frameworks
• dropped Google AdSense Apr 2019 · Advertising Networks
• added Hotjar Apr 2019 · Analytics
• dropped Mixpanel Apr 2019 · Analytics
• added Node.js Apr 2019 · Programming Languages
• added Prebid Apr 2019 · Advertising Networks
• added Amazon CloudFront Mar 2019 · CDN
• added Amazon S3 Mar 2019 · Miscellaneous
• added Amazon Web Services Mar 2019 · PaaS
• added DoubleClick for Publishers (DFP) Mar 2019 · Advertising Networks
• added Facebook Mar 2019 · Widgets
• added Google Analytics Mar 2019 · Analytics
• added Google Font API Mar 2019 · Font Scripts
• added Google Tag Manager Mar 2019 · Tag Managers
• added React Mar 2019 · JavaScript Frameworks