What powers boingboing.net?

Last seen Sep 2026 · 92 technologies across 33 categories

Advertising

33Across
since Jul 2022
Amazon Advertising
since Jul 2021
AppNexus
since Jun 2018
Criteo
since Aug 2018
Google AdSense
since Jun 2018
Google Publisher Tag
since Jul 2021
ID5 v1.0.97
since Oct 2023
Microsoft Advertising
since Nov 2021
OpenX
since Nov 2021
Prebid
since Jun 2018
Primis
since Jul 2021
PubMatic
since Jul 2021
Rubicon Project
since Jul 2021
Smart Ad Server
since Feb 2022
Tapad
since Jan 2023
TripleLift
since Jul 2021
Twitter Ads
since Nov 2021
Unruly
since Feb 2022

Analytics

comScore
since Aug 2017
Datadog
since Nov 2024
Facebook Pixel v2.9.398
since Jul 2021
Google Analytics
since Jun 2018
Microsoft Clarity
since Jul 2024
Quantcast Measure
since Jun 2018
Signifyd
since Jul 2022
Snowplow Analytics
since Nov 2022

Blogs

Substack
since Nov 2024

Caching

Varnish
since Jun 2018

CDN

Amazon S3
since Aug 2026
Cloudflare
since Sep 2020
Fastly
since Jun 2018

CMS

WordPress
since Aug 2017

Cookie compliance

Quantcast Choice
since Aug 2020

Customer data platform

Segment
since Nov 2021

Databases

MySQL
since Jun 2018

Ecommerce

StackCommerce
since Nov 2021

Email

Amazon SES
since Aug 2022

Font scripts

Google Font API
since Aug 2017
Twitter Emoji (Twemoji)
since Jun 2018
Typekit
since Nov 2021

Form builders

Digioh
since Apr 2025

Issue trackers

Sentry
since Nov 2021

JavaScript frameworks

Ember.js
since Aug 2018
Emotion
since Nov 2021
Next.js v14.2.35
since Nov 2021
Next.js App Router
since Apr 2026
React
since Nov 2019
React Router v7.6.2
since Feb 2026

JavaScript libraries

Apollo v4.1.7
since Nov 2021
core-js v3.32.2
since Oct 2021
jQuery v3.7.1
since Aug 2017
jQuery Migrate v3.4.1
since Aug 2017
Lightbox
since Jun 2019
Moment.js v2.30.1
since Aug 2018
Preact
since Nov 2024
Swiper
since Jan 2024
Wurfl
since Apr 2026

Marketing automation

MailChimp
since Aug 2017

Message boards

Discourse v2026.6.0
since Aug 2018

Miscellaneous

HTTP/3
since Sep 2022
Open Graph
since Sep 2022
PWA
since Aug 2022
RSS
since Dec 2022
Webpack
since Nov 2021

PaaS

Amazon Web Services
since Aug 2022

Page builders

WordPress Block Editor
since Jul 2024

Performance

Priority Hints
since Mar 2026

Programming languages

GraphQL
since Nov 2021
Node.js
since Nov 2021
PHP
since Jun 2018
Ruby
since Aug 2018
TypeScript
since Nov 2021

Security

Cloudflare Bot Management
since Nov 2021
HSTS
since Sep 2022
reCAPTCHA
since Oct 2018

Segmentation

Adobe Audience Manager
since May 2022

SEO

Yoast SEO Premium v28.3
since Jan 2024

Tag managers

Google Tag Manager
since Jun 2018

UI frameworks

Chakra UI
since Jun 2024
Radix UI
since Feb 2026

Web frameworks

Express
since Nov 2024
Ruby on Rails
since Aug 2018

Web servers

Apache HTTP Server v2.4
since Jun 2018
Nginx
since Aug 2018

Webmail

Google Workspace
since Aug 2022

Widgets

Facebook
since Jun 2018

WordPress plugins

Jetpack Boost
since Jan 2025
Site Kit v1.187.0
since Jun 2023
Super Page Cache
since Jul 2026
Yoast SEO v28.4
since Jan 2024

AI Crawlers

Doesn't name any of the 33 AI crawlers we track in its robots.txt. Catch-all rules (User-agent: *) restrict some paths for every crawler, AI or not. Checked Oct 2026.

  • Sep 2026 google-extended removed from robots.txt
  • Sep 2026 applebot-extended removed from robots.txt
  • Sep 2026 bytespider removed from robots.txt
  • Sep 2026 anthropic-ai removed from robots.txt
  • Sep 2026 Content Signals changed
  • Sep 2026 ai2bot removed from robots.txt

See who blocks each AI crawler across the web

Top search keywords

KeywordPositionEst. monthly visits
arrival 2016 #69 3,800
ford electric truck #2 1,600
greta thunberg #99 1,200
balcony #7 1,000
shutterstock #30 840
plex #34 770
just long #73 630
youtube thumbnail grabber #2 580
boingboing #1 450
origami #38 420
adolf hitler #49 390
dirtbag song #15 380
how to pronounce ghibli #3 350
o&o #48 350
flatiron building new york #89 320
headway #49 280
hellraiser #51 280
roy marcus cohn #71 280
deaf leopards #78 280
tom the dancing bug #2 260
amazon japan #18 240
yakuza #53 230
goblin green #55 230
who framed rabbit #76 230
hamburglar #91 230

The site's top keywords in Google (US), with the visits each one is estimated to bring per month.

Top backlinks

Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.

AI Crawlers

No AI crawlers blocked

Standards: llms.txt

Full breakdown

Audience

  • 54% desktop
  • 42% phone
  • 4% tablet
  • United States
  • Canada
  • United Kingdom
  • Australia
  • India
  • Germany

Where the site's Chrome visitors come from, largest estimated audience first.

Open Page Rank

8.27 / 10 · ranked #4,252 of all domains

9,924 referring domains · OpenPageRank

Search traffic

57,900 est. monthly organic visits (US)

76,044 keywords in Google's top 30

Core Web Vitals

LCP1.8 s
INP75 ms
CLS0.05
TTFB300 ms

Real user p75, Chrome UX Report, Sep 2026.

Page

  • Language: English (United States)
  • CDN: Cloudflare
  • Weight: 6.0 MB · 2,830 requests
  • WordPress theme: boing · all themes
  • Structured data: JSON-LD, Microdata, OpenGraph, Twitter Cards

Homepage as crawled by the HTTP Archive, Sep 2026.

Similar sites

Closest technology stacks among the highest-authority sites we track; "shared" counts the distinctive technologies in common.

Organisation

  • Happy Mutants, LLC. (Boing Boing on Wikidata)
  • Founded: 1995
  • Country: United States
  • Profiles: Facebook, X

From the homepage's own structured data (Sep 2026) and Wikidata (CC0).

Infrastructure

  • Registered May 1998 (28 years) via Squarespace Domains II LLC, renews May 2027
  • Hosted on Cloudflare (104.20.34.75, IPv6)
  • DNS: Cloudflare DNS
  • Email: Google Workspace
  • Email security: SPF (soft fail), DMARC quarantine, DNSSEC signed
  • SSL: Google Trust Services, ECDSA P256, wildcard, expires Nov 2026
  • Common Crawl link graph: rank 5,380, 22 hosts
  • Verified with: Google, Meta Business

DNS records as swept Oct 2026, certificate as seen Oct 2026, registration from the registry's RDAP service. How the web is hosted

Subdomains

HostTechs
boingboing.net 49
store.boingboing.net 35
premium.boingboing.net 21
bbs.boingboing.net 20
www.boingboing.net 20
gadgets.boingboing.net 18

Full technology history →
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