What powers mlive.com?
Last seen Jun 2026 · 153 technologies across 37 categories
A/B Testing
Google Optimize
since Sep 2021
Optimizely
since Aug 2018
Advertising
33Across
since May 2023
Ad Lightning
since Jun 2021
Amazon Advertising
since Jun 2021
AppNexus
since Aug 2018
Criteo
since Aug 2018
DoubleClick for Publishers (DFP)
since Jun 2018
Google AdSense
since Jun 2018
Google Publisher Tag
since Feb 2021
Integral Ad Science
since Jul 2022
LiveIntent
since Feb 2026
Marfeel
since Aug 2025
Microsoft Advertising
since Oct 2023
Nativo
since Feb 2022
OpenX
since Jun 2021
PubMatic
since Jun 2021
Rubicon Project
since Mar 2020
Sovrn
since Jun 2021
Taboola
since Jun 2021
Tapad
since May 2025
Teads
since Aug 2022
theTradeDesk
since Dec 2021
TripleLift
since Jun 2021
Twitter Ads
since Oct 2021
Affiliate programs
Amazon Associates
since Jun 2021
Analytics
comScore
since Jun 2018
Datadog
since Feb 2024
Facebook Pixel
since Jun 2021
Google Analytics
since Jun 2018
Hotjar
since Aug 2018
Linkedin Insight Tag
since Aug 2022
Moat
since Apr 2021
Oracle Moat Measurement
since Oct 2023
Parse.ly
since Jun 2018
Smartlook
since Jan 2024
Snowplow Analytics
since Aug 2021
Authentication
Facebook Login
since Jun 2021
Google Sign-in
since Oct 2021
Caching
Varnish
since Feb 2025
CDN
Akamai
since Sep 2020
Amazon CloudFront
since Jul 2018
Amazon S3
since Jun 2021
cdnjs
since Oct 2021
Cloudflare
since Aug 2018
Google Hosted Libraries
since Feb 2022
Incapsula
since Mar 2020
jQuery CDN
since Feb 2022
jsDelivr
since Jul 2020
CMS
Cookie compliance
CRM
Salesforce
since Sep 2023
Customer data platform
BlueConic
since Feb 2022
Databases
MySQL
since Aug 2018
MailChimp
since Aug 2022
Font scripts
JavaScript frameworks
JavaScript libraries
FingerprintJS
since Jan 2025
jQuery Migrate
since Aug 2018
Lightbox
since Aug 2018
Preact
since Dec 2024
prettyPhoto
since Oct 2021
script.aculo.us
since Aug 2018
Swiper
since Sep 2022
Underscore.js
since Sep 2018
Load balancers
Amazon ALB
since Aug 2021
Azure Front Door
since Jun 2023
Maps
Marketing automation
OptinMonster
since May 2025
Wunderkind
since Apr 2024
Miscellaneous
Admiral
since Apr 2022
Azure Edge Network
since Jul 2023
Open Graph
since Sep 2022
parcel
since Jan 2019
Popper
since Nov 2025
PWA
since Aug 2022
RSS
since Dec 2022
Webpack
since Jul 2021
Mobile frameworks
Operating systems
UNIX
since Sep 2018
Windows Server
since Aug 2018
PaaS
Amazon Web Services
since Jun 2021
Azure
since Jun 2023
Performance
Priority Hints
since Oct 2023
Personalisation
Programming languages
RUM
Akamai mPulse
since Jun 2021
Boomerang
since Jun 2021
Security
Cloudflare Bot Management
since Oct 2021
DataDome
since Aug 2025
HSTS
since Sep 2022
Imperva
since Aug 2020
PerimeterX
since Jun 2026
reCAPTCHA
since Oct 2019
Segmentation
Adobe Audience Manager
since Apr 2022
Tag managers
Google Tag Manager
since Jun 2018
UI frameworks
Video players
YouTube
since Jun 2018
Web frameworks
Microsoft ASP.NET
since Aug 2018
Web server extensions
Web servers
Webmail
Microsoft 365
since Aug 2022
Widgets
Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| walmart | #29 | 58,400 |
| united states postal service | #13 | 44,100 |
| cold front | #2 | 14,700 |
| subway | #48 | 14,400 |
| menards | #31 | 12,900 |
| grand rapids restaurants closing | #1 | 12,300 |
| little caesars | #56 | 9,600 |
| burger king | #32 | 9,600 |
| gamestop | #26 | 7,900 |
| lions schedule | #6 | 7,600 |
| crackstreams | #26 | 7,000 |
| meijer | #62 | 5,300 |
| meijer | #26 | 5,300 |
| luckyland | #10 | 5,100 |
| ann arbor newspaper | #1 | 5,000 |
| buffalo bills vs kansas city chiefs | #77 | 4,700 |
| newyorktime | #65 | 4,700 |
| thunderstorm warning | #89 | 4,300 |
| thunderstorm warning | #51 | 4,300 |
| thunderstorm warning | #89 | 4,300 |
| thunderstorm warning | #51 | 4,300 |
| gofundme | #17 | 4,300 |
| ulta beauty | #24 | 4,300 |
| michigan news | #1 | 4,100 |
| umich football schedule | #2 | 4,000 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 74% phone
- 22% desktop
- 4% tablet
United States
Canada
Ireland
New Zealand
United Kingdom
Australia
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
8.32 / 10 · ranked #3,735 of all domains
9,218 referring domains · OpenPageRank
Search traffic
1,005,400 est. monthly organic visits (US)
553,872 keywords in Google's top 30
Core Web Vitals
| LCP | 1.5 s |
| INP | 125 ms |
| CLS | 0.1 |
| TTFB | 600 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English
- CDN: Akamai
- Weight: 3.6 MB · 270 requests
- Structured data: JSON-LD, OpenGraph
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| mobileobits.mlive.com | 53 |
| link.mlive.com | 51 |
| www.mlive.com | 51 |
| auth0.mlive.com | 50 |
| topics.mlive.com | 49 |
| jobs.mlive.com | 48 |
| obits.mlive.com | 48 |
| highschoolsports.mlive.com | 47 |
| businessfinder.mlive.com | 45 |
| media.mlive.com | 42 |
| www-uat.mlive.com | 42 |
| autos.mlive.com | 38 |
| classifieds.mlive.com | 34 |
| m.businessfinder.mlive.com | 34 |
| realestate.mlive.com | 30 |
| static.mlive.com | 30 |
| enewsgr.mlive.com | 26 |
| enewskg.mlive.com | 26 |
| enewsmc.mlive.com | 26 |
| enewssn.mlive.com | 26 |
| enewsaa.mlive.com | 25 |
| enewsbct.mlive.com | 25 |
| enewsfj.mlive.com | 25 |
| enewsjcp.mlive.com | 25 |
Full technology history →
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Recent changes
- detected PerimeterX Jun 2026
- detected LiveIntent Feb 2026
- dropped Tailwind CSS Dec 2025
- dropped Twitter Dec 2025
- detected Popper Nov 2025
- detected DataDome Aug 2025
- detected Marfeel Aug 2025